AORN

Email Marketing Specialist

DocuSystems, Inc

Marketing Director

Freelancer

Digital Marketing

Atrium Health

Managed the consumer-focused Web Content Management using Sitecore Content and the enterprise system for HTML & CSS design and Bootstrap rendered device displays.

Led Search Engine Optimization of web page titles, meta descriptions and keywords and tracking of paid placement campaigns and leveraging Google Analytics to consistently enhance lead generation.

Applied UX design best practices to build prototypes and high fidelity campaign mockups with Sketch & Adobe XD.

Edited CSS and HTML code to solve landing page errors to make for the best user
experience possible.

Web Content Management and Design Specialist

Kiawah Island Golf Resort

Work directly with developers to design and implement two website redesigns from initial conception through a successful launch.

Create new web pages using Search Engine Optimization best practices with Joomla CMS and WordPress.

Work in tandem with the retail department to build successful online shopping cart experience using Volusion software.

Generate email marketing messaging for segmented and targets guests in the company database. Both B2B and B2C messaging implemented.

Schedule weekly social media event posts using Hootsuite to promote ongoing news and activities through all active social media channels.

Conceive original designs and marketing concepts to promote local area events with flyers, posters, brochures, and signs.

Collaborate and meet regularly with department executives to initiate projects to enhance website traffic.

Create monthly reports through analytics to determine unique visitor growth and landing page visits and track company newsletter signups. 

Ensure the monthly budget forecast for the department is met.

Web Manager

Digital Marketing Executive | Wellness Consultant

A data-driven digital marketing professional with over 15 years of strategic analytical and technical web development experience in various industries. I enjoy collaborating, learning new tools, and most recently front-end development. I am able to adapt to changing business situations and strive to create pleasing
customer experiences in fast-paced environments.

Some of the skills and tools that I use:
Web content management
UX design and usability testing
Email marketing - Marketo | Hubspot
SEO/SEM
Responsive design 
Project management
Social media management
Google Analytics Certification
Adobe Creative Suite

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Terri Hall's Linkedin Analytics

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