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Obsessed with... 1. Building great and useful software. 2. Helping tech leaders become 10x better in their communication skills. 3. Setting clear goals. 4. Fixing broken trust, processes, and technology teams. 5. Helping people transform themselves through awareness and putting in The Work. Yes, I can speak your Java, JavaScript, Python, and most other programming languages. I WILL look at your PRs. LinkTree: https://linktr.ee/thecoryberg Schedule time with me here: https://calendly.com/the-cory-berg/15min
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𝗜 𝗕𝗿𝗼𝗸𝗲 𝘁𝗵𝗲 𝗙𝗶𝗿𝘀𝘁 𝗥𝘂𝗹𝗲 𝗼𝗳 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 I built a full leadership course before knowing if anyone would buy it. Why? Because I couldn’t ignore how broken leadership is in tech. I poured years of experience - 30+ as a tech leader - into building this thing. No waitlist. No hype. Just systems that work: ✅ CODE for leading high-performing teams ✅ SPIRIT for managing up without selling your soul ✅ SPEAK for influencing and communicating clearly ✅ Self-leadership, healthy habits, burnout prevention - the real stuff This isn't another fluffy soft-skills course from someone who’s never managed an engineer. This is battle-tested leadership from the trenches. The platform is live. The course is done. My coaching calendar? Booked solid. So here’s your edge: This $2000 program is yours right now for just $99. 🎯 No gimmicks. No AI-generated nonsense. Just me, teaching you what actually works. 💥 It will help you grow, influence, and lead - even if you don’t have the title yet. 👉 Enroll now for $99: https://lnkd.in/gPCeH3pT It costs less than a night out. It could change your whole career, even your life. Buy it for yourself. Your team. Or send it to your boss (they might need it). Let’s raise the bar on leadership in tech, starting with you.
Building great software: $ Building great software and being transparent about it: $$ Building great software while involving a real customer: PRICELESS Don’t wait. Ask customers. Listen, validate, build, validate, adapt, repeat. What would you add to this? Drop me a comment 👇
This is for every person in history who asked a technical person to “story point” something they didn’t fully understand. Estimates are based on assumptions. In the details, assumptions change all the time. Spend a little time coding, and you will understand this at a level you you might not have any other way. Paradoxically, AI is teaching us how to write with fewer assumptions 🤷♂️😳 Read on 👇
Tanya Harris Coller
I have to apologize to every engineer I ever asked to 'story point' something they had never built before. I've spent the past several months building my own apps - something I've never done before - and each 'user story' often takes me waaaay longer and is waaaay more complex than I thought it would be. A simple 'npx expo publish' with code that worked perfectly locally? Resulted in a day long debugging session. What was supposed to be a rather straightforward chunkAndInsert into Supabase is turning into a silent failure nightmare. It has taken me being IN your shoes to understand how story pointing is fairly meaningless unless you have enough successful experience in doing "X" that you can predictably give a good estimate. 🤦♀️ Product Managers, Product Owners: Please try coding. Even vibe coding. Get your fingers on the keyboard and try building something. Your engineers will thank you for it. Anyone else learned this the hard way??
Sometimes you have to zoom out to zoom in. Ever stared so hard at a problem that the solution becomes invisible? You tighten your focus. You go deeper. You try harder. And yet... nothing moves. Here’s the paradox: The answer often lives 𝙤𝙪𝙩𝙨𝙞𝙙𝙚 the problem. When I get stuck, I try to zoom out. To look away and then look back. 💪 I take a walk. 💪 I change the environment. 💪 I talk to someone with a totally different perspective. ...anything to shift my own viewpoint, put myself in a slightly different state. Every time I do this, something clicks. It’s like looking at a blurry image: Step back... and suddenly, it comes into focus. If you're banging your head against the wall, maybe it’s time to stop staring, and start stepping back. How do you "zoom out" when you're stuck? Tell me your process 👇
Want your engineers to dial down the creativity? Don’t micromanage. Give more context instead. The issue isn’t necessarily creativity - it’s ambiguity. When devs don’t know: 🤔 Why it matters 🤔 Who’s counting on it 🤔 What’s negotiable, and what isn't They’ll fill in the gaps with their own judgment. Sometimes it works. Sometimes it backfires - hard. Here’s one line that helps bring clarity: "We’ve made commitments externally on this one - it needs to match exactly." That says: 👉 This is locked 👉 Precision matters 👉 Don’t improvise This is about clarity, rather than control. How do you help engineers balance autonomy with precision? Drop your go-to phrases or strategies 👇 I’m always collecting.
𝗛𝗲𝗿𝗲’𝘀 𝗮 𝗴𝘂𝗮𝗿𝗮𝗻𝘁𝗲𝗲𝗱 𝘄𝗮𝘆 𝘁𝗼 𝗴𝗲𝘁 𝗿𝗲𝗽𝗹𝗮𝗰𝗲𝗱 𝗯𝘆 𝗔𝗜. Are you ready? Read on 👇 𝙊𝙣𝙡𝙮 𝙛𝙤𝙘𝙪𝙨 𝙤𝙣 𝙮𝙤𝙪𝙧 𝙘𝙤𝙙𝙞𝙣𝙜 𝙨𝙠𝙞𝙡𝙡𝙨. You can write clean code? So can ChatGPT (at least for prototypes). Hint: investors don't care how clean your code is anyway. You can debug fast? Not as fast as the AI tools that are around the corner. If your entire value is tied to technical execution, your career has a ceiling - and it’s getting lower. Here’s what AI can’t replace (yet): 🚀 Strategic thinking 🚀 Asking the right questions at the right time (in real time) 🚀 Reading the room 🚀 Connecting and inspiring others 🚀 Leading humans 🚀 Building trust Great engineers aren’t great because they code all the time. They’re great because they solve problems. They dig deeper. They match the right tools to the job. So by all means, get better at coding. But get 𝗲𝗹𝗶𝘁𝗲 at things AI can’t touch. That’s how you stay irreplaceable. What do you think will separate top engineers from the rest in the next 5 years? I want your take 👇
Words I try to live by more and more the older I get: “If you want to become who you’ve never been, you’ll have to do what you’ve never done.” Life is short. Too short to waste time. Go build something.
I've run into plenty of knowledge hoarders in the tech world. Here's what they don't understand 👇 Hoarding knowledge is not job security. In fact, it has exactly the opposite effect. When you guard information like a dog guards a bone, people start asking: Don't they document anything? Why are they hiding this? Why are they so hard to work with? Can we trust them? And suddenly, instead of being indispensable, you're seen as a bottleneck. And, most likely, you now have a target on your back 🎯 Here’s the truth: Real security comes from making people better because of you, not in spite of you. ✅ Share your process. ✅ Document what you know. ✅ Lift others up. ✅ Be helpful. That’s how you become a multiplier. People will fight to keep a multiplier around. They are relieved to see an information hoarder leave. Have you ever worked with someone who hoarded knowledge? What did that do to the team? Leave me a comment 👇
This just happened: An former colleague of mine quit because of constant miscommunication between her boss and the team. She tried to resign in person…he didn’t have time to meet. In the end, she emailed her notice and never heard back. If miscommunication is why people quit, and you’re too busy to even hear them quit…. …congratulations, you’re a terrible leader, and you’ve come full circle. What’s the wildest way you’ve seen someone leave? Drop me a comment 👇
AI joke for today: We rolled out an AI assistant for taking meeting notes. Yesterday’s summary said: “Everyone spoke. Nothing changed. See you tomorrow.” 😎
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