AdSquad Agency

⬩Develop in-depth marketing audit for clients, providing quality marketing and sales insights as part of the due-diligence process and strategy development stage

⬩Work directly with business owners and their teams building solutions, processes, and templates to identify scalable strategic opportunities within their marketing and sales funnel processes

⬩Guide initial implementation of strategic plans with cross-functional teams from marketing, finance, sales, and operations to reach the established goals

Marketing Strategy Consultant

RevStep

⬩Orchestrated a high-performing team of 7 marketing professionals, collaborating seamlessly across various departments, resulting in streamlined operations, efficient campaign execution, and exceptional client satisfaction.

⬩Spearheaded marketing initiatives for clients spanning 7 different timezones, delivering tailored strategies and seamless communication, resulting in successful global campaigns and increased brand visibility across diverse markets.

⬩Pioneered a client-centric approach, establishing rapport and cultivating strong relationships with a diverse clientele, effectively utilizing my language skills in English, Portuguese, Spanish, French, and Italian. This resulted in improved client satisfaction, enhanced cross-cultural understanding, and ultimately, long-term partnerships.

Marketing Director

LaunchMode

⬩Improved ROI for Ecommerce companies by cutting advertising expenditures by 50% in 4 months, while maintaining, and eventually increasing, the ROAS with better processes and creatives on Facebook/Instagram ads

⬩Revamped the Shopify stores with better product pictures, copywriting, user generated content integration, and upsell funnels at and after checkout, increasing AOV in 19% in 4 months

⬩Developed paid ads campaigns using Facebook/Instagram ads, Snapchat ads, Tiktok ads, and several influencer campaigns which resulted in an increase of 15% of followers in 4 months

Crowchild

⬩Created and revamped several websites using platforms like Wix, WordPress, and Shopify for the new acquisitions in the portfolio, being a vital part in the revitalization and strengthening of the acquired businesses

⬩Conceived, designed, and built a variety of Excel tools using Visual Basic. The tools increased spending perception and led to better solutions for diminishing operations expenditures in the portfolio businesses

⬩Used technical skills in programs such as Excel, SQL, PowerPoint, Word, Access, and Visio to perform thorough research, analysis, and presentation of large amounts of data

Technology Strategy Consultant 

Morgan Stanley

⬩Supported a $23 billion securities-based lending portfolio depicting credit key risk and performance indicators by building reports using advanced Excel, VBA, PowerPoint, and Access
 
⬩Mitigated exposure on the loans with concentrated positions in the portfolio by providing senior management with regular research and analysis on securities and sectors

⬩Improved productivity by communicating with finance, operations, and IT departments to understand and streamline processes, finding and reporting issues on major reports thus improving their timing and accuracy

Credit Risk Analyst

Yes, yes... I'm one of those people that went to school for one thing and is excelling at something completely different now.

And don't get me wrong, just like Harry Potter would've been a great Slytherin, I could've been amazing in investment banking. I just happen to have found my Gryffindor in Advertising and Marketing.

All geekiness aside, I have found that being educated in finance and having experience working in 3 multinational companies has made me a better marketer.

I actually know what ROI should look like, how my spending will impact the other sides of a business, and where to gather and analyze marketing data to improve and increase sales.

Paid social? Paid search? Yes and yes.

E-commerce? Local business? Startups? Yes, sure, and heck yeah!

Let's connect. I would love to know more about your business.

Taplio

James T. Lombardi's Linkedin Analytics

James T. Lombardi

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Taplio

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James T. Lombardi

Want to drive more opportunities from LinkedIn?

James T. Lombardi's Linkedin Analytics