Anu Adegbola

Search Engine Land

* Reporting on the latest developments in paid media and digital marketing.
* Helping to plan, choose speakers and moderate Q&As at SMX – Search Marketing Expo.
* Writing the SEL newsletter to drive more traffic to our website.

Paid Media Editor

ClickTech Solutions Limited

Working together to bring the @PPC Live events alive and being a ClickTech thought leader in the Paid Media space.

Digital Marketing Evangelist

PPC Live

PPC Live is London's Only PPC Networking Event targeted at PPC professionals of all levels. With tickets at the lowest in the industry price of £17 - PPC Live wants to welcome all those who want to learn about PPC without needing to wait for payday or permission from their boss or budget sign-off in the marketing fund. 

We want to create a community of curious people who want to network and learn from other Paid Search marketers in real life. 

Join out next your ticket now - https://www.ppc.live

Founder & CMO

#PPCChat Roundup Podcast

The podcast that has been called “your go-to if you don’t make it to the #ppcchat [live discussions], and even if you do”!

Every week the #PPCChat community, at Tuesdays 5PM GMT, come together on Slack to discuss how they are making the most of PPC in their accounts and their wins and frustrations along the way. Every Wednesday, I package that discussion in a podcast episode, as well as sharing my thoughts and expert advice on the topics we cover. We talk about ways to improve customer growth, bring value to your businesses, ways to focus activities so as to make the most impact and more. 

Hear from agency founders, experienced freelancers, heads of departments and all round veterans in the industry. Get more of the podcast details at linktr.ee/ppcchat_roundup.

Founder, Podcast Host & Producer

MindSwan PPC

Present:
Brand Evangelist, Event Organiser, News Writer

Past:
- Working with Agencies and Advertisers on Paid Media projects covering strategy, analysis, & execution
- Sourcing and sharing the best practice of Paid Search, Google Ads Automation and Microsoft Excel reporting, 
- Developing and implementing brand strategy,
- Assisting with developing content for sales implementation, 
- Creating content for branding (e.g blog articles, webinars & newsletters).
- Group and individual training for PPC beginners
- PPC Consulting & Audits

Previous consulting roles across : Havas, Clix Marketing, Beekman Social (NYC), MediaCom, Wavemaker, PHD Media, Performics, Essence, Resi, AIA Worldwide, OMD, DanDan Digital.

Clients including: Maersk, Twill, SSE energy, Accenture, Nokia, Google, HP, HSBC, Colgate, Hills Pet, Lloyds Bank

PPC Contractor

Spoken at top national and international conferences (of which even an award has been won). Favourite topic to cover - Data Privacy, PPC automation, using Excel very well, and building up the newest generation of PPC experts.

Speaker

Writing about women in digital, events I have attended, management styles, paid search automation, MS Excel and and the paid media industry as a whole

Occasional Blogger

Marin Software

Working with prospective and current clients to uncover requirements, assess the state of current SEM programs and develop strategies to win and retain business.

Paid Search Account Director

Brainlabs

Leading a high performing/efficient marketing department in one of the most award winning digital agencies in the world. 

My responsibilities included but wasn’t limited to: 
-	Production of the company’s first ever marketing strategy
-	Managing the website
-	Producing the company’s first ever training program for senior marketers
-	Expand content machine for digital marketing - to inspire practitioners and become the place to go to learn marketing
-	Coordinate the turning of 7 awesome brands (Hannapin, PPC Hero, HeroConf, Distilled, DistilledU, SearchLove, Brainlabs) into 3 (Brainlabs, HeroConf, SearchLove)
-	Hosting Q&A sessions at the first ever HeroConf+SearchLove virtual summit
-	Managing the global marketing team including a videographer, paid media lead, content director, event manager, marketing manager, marketing director, art director and graphic designer

Global CMO

ZPG Plc

- Ownership of paid digital marketing channels including: Paid Search, Display (remarketing & prospective), Mobile Download campaigns (including UAC, ASO) & Mobile Re-engagement. Also in charge of ensuring the annual budget is spent as efficiently as possible throughout the year to achieve the core business KPIs around traffic, leads and app downloads.

Paid Performance Manager

Premier Farnell

Responsible for the smooth running, management and optimisation of Paid Search accounts across several territories including our two largest – UK, US as well as multilingual territories – NL, ES, FI, DK, etc. through Google and Bing. Campaign types included: Brand, Dynamic Search Ads, Shopping, RLSA, Mobile & Dynamic Campaign (supported by Marin)

Senior PPC Account Manager

Steak

PPC Account Manager

Founder @ PPC Live UK, London's Only PPC Networking Event - Register for 1st February 2024 [Link Below]

Since 2008, I've been delivering digital marketing campaigns (mostly but not exclusively Paid Search) by building strategies, maximising ROI, automating repetitive processes and bringing efficiency from every part of marketing departments through inspiring leadership both on agency, client and marketing tech side.

Founder of PPC Networking Event - @PPCLive
Paid Media Editor - @Search Engine Land
Podcast host - @PPCChat Roundup🎙 
Brand Evangelist - @ClickTech 

International Speaker - SMX (US), SMX (Munich), Friends of Search (Amsterdam), brightonSEO, The Marketing Meetup, HeroConf (PPC Hero), SearchLove, BiddableWorld, SESLondon, PPC Chat Live, Benchmark Search Conference, 3XE Digital (Dublin), AdWorld Experience (Bologna), Search Leeds

Twitter - @themarketinganu
Follow - #themarketinganu

PPC Live UK is London's only locally run + organized PPC-focused event aimed at practitioners. With tickets at the lowest in the industry price of £15 - PPC Live wants to welcome all those who want to learn about PPC without needing to wait for payday or permission from their boss or budget sign-off in the marketing fund. 

We want to create a community of curious people who want to network and learn from other Paid Search marketers in real life. 

Next event - 29th September at The Shard, get your £15 ticket now - bit.ly/ppcliveuksept22

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