Frank King's Linkedin Analytics

Most speakers think they need more exposure. But that’s not the real problem. It’s the lack of feedback. You try a new pitch. Tweak your offer. Change your pricing. And then… wait. Weeks go by. No clear results. No real data. Just a vague sense of “I guess that didn’t work.” And by the time something does work, you’ve changed so much you don’t even know what made the difference. That’s how most speakers get stuck. No momentum. No consistency. Just hoping the next gig turns into something bigger. If that’s where you’re at, here’s what actually makes the difference: → An offer people want to book (not just a story you want to tell) → A simple system to get in front of the right event organizers → A way to turn every stage into more opportunities That’s what turns speaking into a business, not a hustle. If you want to stop guessing and start growing with a real plan, DM me and I’ll walk you through how to set it up.

If you do not have a PR agency spreading the good word about what you speak on to industry and association journals, newsletters, and blogs, your need Russell Trahan and PRPR The first press release went out, and within days we were asked by 18 publications if they could reprint it! And it just recently appeared by CURT "The construction industry’s premier owner organization." And construction is my number one ideal client group. Link to the article in their blog in first comment.

Lawrence D. Eichen, Esq. scores again! Great interview.

After nearly four decades on stage and coaching thousands of speakers behind the scenes, I’ve noticed something most never talk about. It’s not the tactics. Not the tech. Not the latest trend. What separates struggling speakers from successful ones comes down to two traits: Insight and Judgement Insight is your ability to see the truth about your speaking business. What’s actually holding you back? It could be your positioning, your offer, your outreach, your follow-up… or something deeper. Without Insight, you spend your energy solving the wrong problems. Judgement is your ability to discern the right next move. Knowing something’s broken is one thing. Knowing what to do about it — and when — is what moves you forward. Here’s what I see: – Some speakers lack Insight. They’re working hard, staying busy… but nothing’s working. – Others have Insight, but poor Judgement. They bounce from fix to fix, hoping something sticks. – A rare few have both. And those are the ones landing $5K–$10K+ gigs consistently, scaling their brand, and getting referrals like clockwork. If you had both fully developed… you’d already be where you want to be. That’s the truth. And I’ll be honest — even now, I still lean on others to sharpen my own Insight and Judgement. Because what got you here won’t get you there. If you’ve been putting in the effort but aren’t seeing the results you know you’re capable of… There’s likely a gap between your effort and your outcomes. And I might be able to help you close it. I’m working with a small group of speakers right now to help them land 3+ high-paying gigs in 6 months or less — with a proven system and personal support. If you’re interested in hearing more, shoot me a message or drop a quick “Interested” in the comments. I’ll reply personally.

You can be great on stage and still not get paid. It’s not a talent problem — it’s a vehicle problem. Let me explain.

Most speakers are chasing gigs. The smart ones are building businesses. Chasing the stage. The applause. The moment. But the ones who last, who actually make real money from speaking, they build from the inside out. It’s not about charisma. Or clever quotes. It’s about structure. A real speaking business has systems. It has inputs. Feedback loops. Predictability. Leverage. Want to hit $100K+ from speaking? That’s just three $5K gigs a month. Which means: - A lead flow of 10–15 qualified prospects every month - A conversion system that turns 30% of those into booked calls - An offer that actually solves a problem, not just entertains Every number has a lever. Every lever has an upstream issue to fix. But here’s what most speakers do instead: They redesign their website. Tweak their LinkedIn headline. Post more. Talk more. Hope more. But they never ask the question: Where’s the real breakdown? Because breakdowns don’t always look like chaos. Sometimes they look like: “One more podcast.” “One more TEDx.” “One more free event.” But what’s really going on? The system is misaligned. When you fix asymmetries in: - Lead generation - Pricing logic - Offer delivery and follow-up You don’t just speak more. You speak smarter. More profitably. With leverage. The goal isn’t more exposure. It’s more alignment, between your message, your model, and your market. If you’ve been chasing moments… Maybe it’s time to engineer a machine.

Just did my 13th TEDx Talk, and booked my 14th. The Speaker Accelerator Program and I can make it happen for you. Discovery call link in the first comment.

Why some speakers get paid $250… and others get $15K (for the same event) I once gave what I thought was a career-defining keynote. Standing ovation. Laughter. Hugs. The organizer said, “That was one of the best talks we’ve had.” Then he handed me a check for $250. Later, I found out: The speaker before me made $8,000 The one after me got $5,000 I was the only one who spoke for free (almost) Same stage. Same audience. Same topic format. That’s when it hit me: Speaking isn’t a talent economy. It’s a positioning economy. I didn’t need to be a better speaker. I needed to be a better packaged solution. So I rebuilt everything: I stopped selling talks I started selling outcomes I bundled consulting, breakout sessions, and follow-up strategy I positioned myself as a strategic partner — not just a motivational speaker That’s when I started landing $5K, $10K, even $15K+ engagements. Here’s the five-part framework that helped me get there (See the attached image) Price = Outcome × Urgency × Perceived Authority It’s the mental math every event planner does — consciously or not. If those three variables aren’t high enough, you hear: “We don’t have the budget.” If they are? You get booked — no questions asked. If you’re starting or scaling your speaking business… I can give you the exact system I’ve used for the last 38 years — and guarantee in writing that you’ll land three high-paying ($5K+) gigs in the next six months or less. This isn’t just a short-term fix. It’s a long-term strategy for building a sustainable speaking business. Link to book a 15-minute strategy call is in the comments. Let’s build your booking machine.