Call Federal Credit Union

Transitioned from a coordinator role to one focused more on content creation and strategy; responsible for systematic improvements to company website and blog content, as well as email programs and social media initiatives. Also focused on improving internal communications as project leader for the corporate intranet and co-chair of the employee engagement committee.

Marketing Communications Specialist

Through its products & programs, events & other endeavors, Call Federal is more than just a financial institution, focusing on the financial health and well-being of its members. My responsibilities include (but are not limited to) creating and deploying ongoing social media & email campaigns, as well as managing our in-branch marketing, website & direct mail efforts.

Marketing Coordinator

Serve More

Serve More explores emerging trends and identifies best practices in marketing and new media. As a consultant, I help businesses hone in on appropriate, manageable content marketing strategies (blogs, email, social) that complement their web presence in a way that facilitates brand and community building.

Marketing Consultant

TRIVIA NIGHT RVA

•	The Best Lil' Quiz Game in RVA! TRIVIA NIGHT is a 90 to 120-minute event, played in five distinct rounds and featuring a broad range of categories and question styles, all written and hosted by me.
•	Provides a great opportunity to increase sales on an otherwise slow night at any establishment as well as exposing the venue to new audiences. Trivia players are among the most loyal customers out there! 
•	Currently on hiatus/early retirement.

Creator / Writer

Brewville

Co-Founder of Hanover County’s first gourmet & craft beer shop. We also hosted private events & the popular "Meet The Maker" series with local brewers. Almost five years in the ever-changing landscape of beverage retail was a pretty good run, but all good things must come to an end. We learned a lot and made a lot of friends along the way.

Co-Founder

Launch Media Network LLC

Provide marketing and corporate communications expertise for a Software as a Service (SaaS) business, focused on deploying social networking and publishing platforms for use by developers, publishers and enthusiasts in the entertainment software/gaming industry. Additional responsibilities include sourcing and managing external contractors and specialists (account management), representing the company at trade/media events (event marketing) and developing relationships with influencers in the field (community management).

Marketing Manager

Social Media Club Richmond

SMCRVA is a non-profit, volunteer-driven organization operating the local chapter of the international Social Media Club. We host monthly networking & programming events, with the goal of raising the collective awareness of media and technology, their ethical uses and best practices, all while fostering a sense of community. Executive Board member at-large since 2011, providing event coordination support, before moving into a more specific role in internal organization and strategic communications

Communications Director

Feedback, LLC

•	Developed and implemented social media campaigns, based on thorough sentiment research, for clients in such diverse industries as healthcare, retail, government, industrial design, banking and education. 
•	Created and executed training program for clients looking to add or develop staff in core competencies related to social media research, marketing and measurement/reporting
•	Developed and maintained design standards for an early-stage agency, providing a ‘last line of defense’, ensuring that each report or product released to clients and/or the public was properly edited and formatted to a level of polish and quality appropriate for the company’s growing reputation

Experience Manager / Social Media Specialist

To The Bottom and Back (2BNB)

•	Established the marketing plan and brand image for a startup non-profit, highlighting the fun, free, safe nature of the service, through successful Facebook, Twitter and website campaigns, establishing a ridership that demonstrates the need and social good that the service provides
•	Managed the day-to-day operations, keeping staff and other managers on task, working with volunteers on fundraising efforts and acting as a liaison to the Board of Directors

Communications & Operations Manager

Restaurants-America

•	Increase store sales using grassroots and four walls marketing techniques, cultivating relationships and partnerships with local planners, concierge & convention professionals, social organizations & local businesses
 •	Organize and manage staff for promotional events and private parties, develop and maintain store databases & social media efforts, give facility tours, manage mailings and public relations contacts

Sales/Marketing Manager

AllStar DJs of Virginia

AllStar DJs of Virginia have been event specialists of choice in Richmond and Hampton Roads for almost a decade. We specialize in wedding receptions, corporate/collegiate parties and birthdays, but welcome any challenge! We bring together professional abilities and equipment with a personal touch to make sure your event comes off exactly as you imagined it. We listen to each client's needs and offer provided experienced consultation, ensuring that at least your entertainment arrangements will be stress-free! Discounts available for advance booking! Call or Email today!

Owner/Operator

Specialties: content marketing for external & internal audiences, email design/copy that gets opens & clicks, newsletters that people enjoy reading, setting the right tone with corporate communications, executive ghostwriting, copy editing, social media, case studies, success stories, brainstorming, branding, networking, public relations, event planning & marketing. I used to get paid to ask silly questions, play music, & make people dance.

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