L'Oréal

Corporate Webmaster - The DEC

GOAT Interactive

Expertise in implementing functionalities using Javascript and resolving CSS bugs at a technical level in custom CMS (built with Angular)
and Wordpress
• Led the overall management of 16 websites in 5 languages, including designing and creating web pages using HTML5, CSS3, and JavaScript
• Worked closely with Marketing, Design, and CRM teams to develop engaging content tailored to specific countries and brands
• Led the planning and execution of marketing campaigns, including creating campaign briefs and presentations that highlighted content and
promotional strategies
• Provided weekly and monthly reporting to Country Managers in Africa on website performance and campaign results

Senior Content and Site Executive

Metamorphoses Consulting

- Translation from English - French - Spanish into French and English.
- Multilingual SEO Content Writing
- Graphic content creation
- SEO: Keyword research, keyword universe building, implementation

Clients: 
agencies - TRANSPERFECT - TRAVOD - WEBCERTAIN - TRANSLATED - BLARLO - TVAINS - EAZYLANG - SPOTZER, and many others...
direct clients: clients in the civil engineering, mechanical, medical, tech and food sectors.

SPECIALISATIONS: Mechanical Engineering - Civil Engineering - Pharmaceutical Protocols and Pharmacovigilance - Corporate and Business.

EN/SP=>FR/EN Translator - SEO Content Copywriter - SEO Specialist

Origines Beauté

- Managing relationships between MyOrigines and a portfolio of beauty and cosmetic brands such as Dior LVMH Fragrance Brands and the COTY Group,
- Marketing strategy (implementation of commercial and strategic operations),
- Monitoring of visibility and traffic on the website,
- Coordination of the development, design and implementation of the operations plan,
- Sales reporting and recommendations.

Marketing Executive

Criteo

Criteo is a French publicly-traded (Nasdaq: CRTO) company that delivers personalized performance advertising at an extensive scale, enabling advertisers to generate online sales. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure for advertisers.

· Prospect, penetrate and create new relationships with small and medium advertising agencies and companies 
· Manage a portfolio of small and medium sized clients
· Develop relationships at all levels from CMO to Brand Managers
· Maximize customer retention through developing relationships with key accounts
· Identify and understand trends within industries, what makes a campaign successful and apply learning to help generate further new business
· Strong focus on being able to analyse data and use it to effectively grow the business

Account Executive

MyOptique Group

MyOptique Group - Europe's largest online optical business with over $100m in retail sales.

Now full-time (from the 1st of Jan 2018) - French website (Sunglasses Shop):
● Composed, revised and proofread thought leader communications and marketing materials for Social Media and Website 
● Researched, wrote & presented text in a way that appeals to the site’s target audience
● Uploaded materials to the website, after using a content management system (CMS)
● Made sure that the site content is kept up to date
● Edited and proofread texts produced by colleagues
● Reported on website traffic statistics (Google Analytics, RJ Metrics)
● Worked in collaboration with bloggers and the marketing team to promote the website
● Ensured that all client/customer communications is dealt with promptly, via email/phone/web chat/Trustpilot
● Liaised with third party suppliers/systems such as UPS/PayPal to solve customer’s issues
● Worked toward business targets to achieve high performance ratings
● Supported new colleagues during induction process.
● influencer relationship management (for the French Website): prospect for new opportunities and launch collaborations with bloggers for SEO purposes (negotiation of a small budget with stakeholders).

International Web Content Executive 

Éthologie by Jasper Garvida

FREELANCE ACTIVITY - METAMORPHOSES CONSULTING

- Help on the implementation and the management of digital marketing and social media marketing campaigns
- Managing the influencers relationship
- Help on account management and  prospection for new sponsors
- Help on the creation of new sponsorship packagings

Freelance PR and Digital Marketing Consultant for SS2018 collection

- Help on the implementation of new processes
- Help on the launch of catchy Email Marketing Campaigns
- Help on brainstorming sessions for Social Media
- Help on the coverage the the AW17 Fashion Show
- Managing influencers relationship

Freelance PR and Digital Marketing Consultant for AW2018 collection

Éthologie is a contemporary fashion brand created and launched in 2013 by designer Jasper Garvida. The label has quickly established a reputation for it’s exquisite tailoring created to accentuate and flatter the female form.

Tasks:

For SS17:

- Actively promote the brand throughout social media and web
- Liaise with celebrity stylists
- Research, identify, and develop new contact lists for targeted outreach initiatives
- Assist in preparations for the London Fashion Week catwalk show
- Organise photoshoots for the new collection.
- Liaise with our external PR company. 
- Promote aggressive marketing of the brand to generate sales
- Create inventive, eye catching posts/content for Éthologie social media
- Sponsorships management: we raised £8000 from our sponsorships to finance our SS17 Fashion Show
- Coordination of the SS17 Photoshoot, V.I.P event (preview for bloggers) and Fashion Show for LFW
- Participation in TRANOI Women Paris - Cité de la Mode et du Design

Head of Public Relations and Marketing TEMP SS2017

Simba Sleep

- Social Media Engagement for  French  and  Spanish  markets.
- Content scheduling using Agora.
- Technical  translation  for  Social  Media  and  marketing  materials  into Spanish  and  French  from  English.
- Web  content  writing.  
- Providing the cutomers with a five star service 
- Ensuring a good communication between all departments
- Building a strategy based on influencers for the French market
- Outbound sales on abandoned checkouts

Social Media and Customer Experience Executive

JCM LONDON

PR AND SOCIAL MEDIA:

- increase followers on instagram by analysing previous and new reports based on new implementations to build a consistant strategy in line with new targeted KPIs
- engage with followers regularly and generate revenue by using different ways such as competitions, paid social and promotional adverts (through different sources of acquisition)
- improve pinterest/facebook by creating original content using storytelling, SEO and by segmenting on demographics.
- Rebranding and management of the website through Magento which includes: database migration using basic SQL skills / Content optimization and SEO using HTML coding / Catalogue updates (price and products) 
- celebrity endorsement : Maintain good relationships with V.I.P customers like Caroline Stanbury


EVENT MANAGEMENT:

- organize events (sponsored) during our trade shows


SALES:

- engage international and domestic buyers / department stores / concept stores / boutiques

PR and Social Media Manager

Abercrombie & Kent

- Marketing research
- Creation and translation of marketing materials
- Call management
- Upload of Client Database
- CRM software (Salesforce)

Internship - Marketing and Translation assitant

Multilingual professional with a passion for bridging language barriers in technical industries. Expert in translating and producing content for mechanical engineering, medical, corporate, and gambling sectors. 

Proficient in French, English, and Spanish. Junior web developer with hands-on experience in HTML, CSS, JS, NODE.JS, REACT.JS, MongoDB, and Mongoose. 

Adept at managing software implementation projects and skilled in content management on platforms such as Magento, Wordpress, and Prestashop. Bringing a unique combination of technical and language expertise to drive projects forward.

Website: https://thomas-nicoli.com/

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