Raja Manoharan's Linkedin Analytics

With over 18 years of experience in marketing, I have been instrumental in scaling B2B & B2C businesses globally. As a Enterprise Marketing Strategist, I have expertise in Inbound Marketing, leveraging organic SEO, Google Ads, and various paid channels to drive substantial growth in traffic, leads, and revenue for brands. My strategic leadership has guided clients across diverse industries, successfully executing a wide range of marketing campaigns, from Digital and Partner Marketing to Mobile and Events Marketing. I have a strong track record of growing brand presence and driving measurable business outcomes through targeted campaigns. Passionate about Account-Based Marketing (ABM), I utilize advanced marketing automation tools to deliver highly personalized and effective campaigns. My approach integrates both Inbound and Outbound strategies, ensuring a balanced and comprehensive marketing plan. I am deeply committed to data-driven decision-making, using analytics tools like Google Analytics, Zoho Analytics, Power BI, App Annie, and AppsFlyer to optimize campaign performance. This focus on data allows me to continuously refine strategies, maximizing ROI and achieving significant growth for clients. As a marketer, my focus is on translating business goals into actionable marketing objectives. I have trained, grown, and mentored over 200 marketing professionals, fostering their development into skilled practitioners. A continuous learner, I embrace new technologies and advancements, always looking for innovative ways to enhance marketing efforts. My close collaboration with leadership teams ensures that all business needs are met, aligning marketing strategies with broader organizational goals.