Tom Colgan's Linkedin Analytics

WHO I AM: Three values that I pride myself as a person on are my ambition, my curiosity & my pro-activity. At work, I aim to bring each of these to the table on a daily basis & doing so motivates me in my quest to build teams with great culture & ultimately to become a business leader. I am passionate about learning & always relish a challenge so I am grateful to have 5 years of omni-channel experience working on the UK’s second biggest spending brand (P&G), as well as 3.5 years digital/programmatic experience at DAX, Sky Media & Ozone (Media Brand of the Year 2022). Each of these roles have shaped (professionally) who I am today in providing me with an in depth understanding of planning & buying across all media channels (particularly digital) as well as how they are traded from a commercial perspective. MY PROUDEST MOMENTS: Learnt all about late nights, hard graft & the importance of camaraderie within a team during the fiercest agency pitch of the decade. We delivered agility & tenacity to retain the P&G business in 2017 worth £10m+ to Starcom annually. Member of ‘Agency team of the year’ in 2019 (PG One) which was reward for the great team environment we created & the excellent output we delivered for P&G. This taught me the importance of fostering a hard working, yet fun environment in producing great results. Developed a love of presenting & sharing work after delivering campaign results to over 200 people for Marriott’s “Let’s Rise” campaign in 2019. The feeling I had coming off stage was amazing & hugely rewarding & I was very grateful to receive an internal award in recognition of the work I had produced. Led from a digital perspective on Versus Arthritis' award winning entry for “Best use of audio” in 2020. (Media Week Awards - Campaign Magazine). The opportunity to lead on such a unique & meaningful project was something I massively relished & seeing the campaign recognised by the wider industry was truly memorable. Member of ‘Sales Team Of The Year' 2022 (Ozone). We are passionate about cleaning up the digital media landscape & our continued growth + this win represent the great strides we've taken in doing so. WHERE I AM GOING: Long term I see myself continuing to develop my skill set from a digital perspective at a market leading data/tech/innovation publisher(s). As technology develops, so must big companies & their employees. We all have a duty to evolve to ensure advertising remains engaging, effective, unobtrusive, brand safe & consumer friendly & I have an ambition to one day pioneer a business that helps brands achieve this.