ArmorCode Inc.

VP, Growth Marketing

Givix Group

Founder

XONA

- Marketing Leadership
- Marketing & Sales Ops
- Demand Generation

VP, Growth Marketing & Ops

Waterfall Security Solutions Ltd

Head of NA Marketing and Global Marketing Operations

Accurics

Sr. Director, Growth Marketing

Awake Security

-	Marketing / Digital Marketing
-	Lead Generation
-	Leadership & Mentoring 
-	Budgeting, Forecasting, & Contract Negotiations
-	Marketing Strategy across Multiple Channels
-	Search Engine Optimization (SEO)
-	Marketing & Sales Operations
-	Email Nurturing
-	Social Media & Employee Advocacy Programs
-	Online Advertising (Search, Social, & Remarketing)
-	Webinar Program Management
-	Salesforce Administration

Head of Growth & Acquisition Marketing

Tintri

- Lead Generation (Inbound)
- Online Advertising (SEM, PPC, Social, & Remarketing) & Strategy 
- Search Engine Optimization (SEO)
- Website Engagement & Usability
- A/B & MVT Testing
- Content/Website Personalization
- Increase Website Traffic (Awareness)
- Content Syndication 
- Social Media Strategy & Growth
- Reporting (Google Analytics, BrightFunnel, Bizible)
- Marketing Ops (Data Analysis, KPIs, Standardization, Reporting) 
- Predictive Analytics & Traditional Lead Scoring
- Marketing Attribution Reporting (W-Shaped, Z-Shaped, & First Touch)

Director of Digital Marketing

Distil Networks

- Search Engine Optimization (SEO)
- Content Syndication
- Online Advertising (SEM, PPC, & Remarketing)
- A/B & MVT Testing
- Social Media Strategy & Growth
- Employee Advocacy Program Management
- Marketing Attribution Reporting (W-Shaped & Z-Shaped)
- Content/Website Personalization
- Marketing Ops (Data Analysis, KPIs, Standardization) 
- Lead Generation (Inbound)
- Predictive Analytics & Traditional Lead Scoring

Imperva

-	SEO implementation, keyword research & tracking as well as training internal team on writing for SERP
-	Coding, testing, and management of five websites including international translations
-	Project management of all websites, social, and integrated campaigns projects
-	SEM strategy, architecture, and optimization with an average 9.42% conversion rate in 2014
-	Management of social networks, ads, & audience growth/engagement; grew Twitter from zero to over 116,000 followers using targeted ads and post engagement
-	Creation of ad copy, targeting, and conversion optimization
-	Landing Page A/B and MVT Testing; improved conversion rates from 2.87% to over 9%
-	Integrated Campaign & PPC Performance reporting
-	Built ecosystem to drive targeted leads to website for engagement, conversion, and remarketing/retargeting; retargeting averaging greater than 15% conversion rate
-	Mentoring coworkers on social, SEM, programming (HTML), and SEO
-	Management of contractors, external vendors, and marketing team members
-	Wrote marketing requirements for a CMS as well as reviewed and proposed top vendors

Sr. Manager, Interactive Marketing

-	Coding, testing, and management of five websites including international translations
-	Management of social networks with a focus on audience growth and awareness
-	Defined and wrote process guidelines for the Marketing Team around Eloqua, social posting & syntax,  HootSuite Usage, and established standards for data quality in SFDC
-	Management of all online advertising across social and SEM
-	Trained Marketing Team on tools, social, SEO, HTML coding, and PPC
-	Educated senior management and set standards and expectations for SEM and SERP
-	Work closely with internal teams such as Legal, Marketing, Sales, IT, and Finance to meet business objectives
-	Implementation of SEO including keyword research
-	Improved website UI & UE and intended user path

Sr. Web Developer

I-many, Inc.

-	Programming and administration of all web properties
-	Coding and implementation of dynamic content based on user title, level, industry, or interests
-	Supported marketing team objectives and related tools as the technical resource
-	Build and managed PPC budget on Google AdWords and Bing
-	Implementation of SEO including keyword research
-	Constant website testing and improvement using Google Webmaster Tools and Xenu

Webmaster

A results-driven marketing leader with over 15 years of experience building companies and high-performance teams from the ground up. Skilled at lead generation activities that generate pipeline and accelerate revenue. Strong mentor and coach who develops talent and drives a positive, collaborative culture. Architects best-in-class marketing systems, tools, processes, and sales operations with hands-on administration, deployment, and integrations, including employee training.

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