Wiiisdom

Demand Gen - ABM - Outbound and Inbound - Field Marketing 
Brand Marketing - Content Marketing - Lead Nurturing 
Digital Marketing - Design and Media - Web
Campaign Management - Digital Advertising

VP Marketing

As Marketing Director, I lead of team of talented people with different skills and specialties in order to maximize the company's growth and revenue.
Main Activities: Inbound Marketing, Demand Generation, SEO/SEA, SMA, ABM, Content Marketing, Event and Webinars, Brand Management, Marketing Automation, CRM, Analytics and Reporting, Strategic Marketing, Sales Enablement, SalesOps, Smarketing.

Since 2020, I also lead strategic initiatives to reinforce the success with our customers, as a Customer Success Strategic Lead.

Marketing Director & Customer Success

For a spin-off project of the company, my mission was to open and develop a new branch based in Montreal for both near-shore customer service and inbound-sales development.
  - Inbound Marketing and Sales
  - Seeds-mode project (product marketing, web, SEO/SEA
  - Hiring and Head-hunting

Sales Director & Marketing North America

Managing a team of sales representative
 - Prospection / outbound, Account Management, Deal Closing
 - Partner Development
 - Training and skills Development
 - Implementation of sales processes

Account Executive and Sales Manager

- Outbound Sales and Campaigns
 - Account Management
 - Deal-carrying and closing
 - Partner Management
 - Marketing Development and Projects

Sales Development Representative

Euridis Business School

Marketing BtoB / Smarketing Lecturer

Lener Cordier

- Market Study of the British Fashion Industry
- Prospect Research and Analysis
- Development of selling tools 
- Initial contact and prospect monitoring

Supervisor : Laurence Becue (Sales Manager)

Business Development Representative - UK

Sourcing & Création (Groupe HTM)

- Creation and Registration of AEO Application (Authorised Economic Operator).
- Optimization of packaging (quantities) in accordance with customers, carriers and warehouses.
- Daily conduct of customs operations and documentary controls.

Supervisor : Maryline Peretti (Import and Customs Director)

Project Manager

IAE Lille

Focused on hiring companies for our booths

Job Fair Coordinator 

Bravi Caffè srl

- Marketing Survey on the French market (consumption study)
- Translations (French, Spanish, English)
- Preparation of Selling tools (Business Letters, Catalog, Product Datasheet, etc)
- Prospecting (France, Spain, Belgium, Luxembourg, Switzerland, Canada)
- Prospect Monitoring

Supervisor : Gianni Ciravegna (Export Selling Manager)

International Business Development Representative

Cousin Trestec

- Study of the British Market
- Target definition and new utilization of the product 
- Prospecting

Supervisor : Pierre Lewille (Selling Director)

International Market Study and Sales Development (School Collaboration)

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