Trenton Erker

Marketing Director - SEO, Google Ads, Facebook Advertising, Agency Growth

Aircall

I drive Aircall's visibility and growth through a dual focus on traditional and AI-powered search strategies.  

• Partner with content, marketing, and web teams to optimize and elevate content discoverability  
• Manage vendor relationships to enhance technical SEO infrastructure, ensuring seamless implementation
• Contribute to revenue-driven SEO initiatives that bolster our global organic search presence

SEO and AI Search Strategy Lead

Pathrise

Career Mentoring
-Helping students build their careers in marketing
-Technical interview preparation
-Workshops
-Experience reframing and word tracks

Marketing Industry Mentor

Socratik

Head of Search

Seattle PPC Agency

Google Ads strategy and execution
Google Ads education

Google Ads Manager

Sales: Planned, developed, & executed marketing initiatives across company and portfolio. Report to key strategic partners. $0-$30,000 in revenue in 2 months. Consumer insights, market research, product marketing, storytelling and positioning, marketing communications.

SEO Director: Built teams & processes to handle client workflow. Created team workflow. 
Growth Manager: Created & executed agency growth strategy. Email outreach. SEO. Social Strategy. Google Ads. Brand messaging & brand positioning.

SEO Manager: SaaS companies. Create brand strategy. CRO. Brand strategy. Backlink strategy. Competitive analysis. Market research.

Google Ads Manager: Create & execute Google Ads strategy for clients.

Marketing Consulting: Brand consulting. Executive report building. KPI tracking. SEO Education.

Head of Search Engine Marketing

GRAYBOX 

SR SEO Media Strategist

Clarity Online SEO

SEO Manager
-SaaS SEO
-Local SEO
-SEO consulting
-Ecommerce SEO
-Developer communication & training for SEO implementation
-SEO education for content teams, conference talks, and speaking events
-Brand strategy
-Conversion strategy
-SEO content outlines
-Content updates
-Existing content audits
-New content audits
-Content calendars
-Backlink strategy
-Technical SEO audits & planning
-Technical SEO implementation
-Team management
-Client calls
-Data Studio Dashboards
-Google Tag Manager setup
-Wordpress development

Google Ads Manager
-SaaS PPC strategy and execution
-Local SEO strategy and execution
-Google Ads education

Facebook Ads Manager
-Facebook & Instagram Ad strategy & execution
-Political Facebook Ads
-Local Business Facebook Ads

Digital Marketing Director

CDK Global

SEO for GM, Nissan, & Lexus dealerships.
SEO Analyst
-Car Dealership SEO
-Local SEO
-Backlink strategy and execution
-Content writing
-Monthly and quarterly meetings
-Monthly reporting
-Upselling other services

SEO Analyst

M Agency

-Local SEO
-Local Google Adwords
-Website updates for 100 websites
-SEO Audits

Search Engine Optimization Specialist | Google Ads Specialist | Webmaster

Erker's Truck Repair and Fleet Maintenance

Earned reviews and new customers by establishing an online presence through SEO optimized websites, pertinent social media, and online business listings
Built website www.erkerstruckrepair.com
Established company as a leader in Fleet Management and Maximization specialists 
Made new customers by creating Optimal Effective Scheduling (OES) for traditional advertising avenues
Gained new accounts by networking through events and groups 
Negotiated contracts with vendors 
Integrated all capabilities of NAPA TRACS software into daily business operations 
Created safety training for new employees
Created MSDS training for new employees 
Update MSDS materials to meet WAC and Federal Regulations
Ensured company was in OSHA and L&I specifications 
Customer service, including creating repair orders, scheduling, and billing
Repaired semi-trucks and trailers

Service Writer/Media/Operations

LA Fitness

Sell and market personal training
Ensure customer retention by creating satisfaction and loyalty

Personal Training Director

📌 I work with growth-focused teams, founders, and brands to stay discoverable, scalable, and ahead of where digital is going, especially as AI reshapes how people search, find, and trust information.

6 years in director level marketing and SEO roles for SaaS, E-com, B2B, and D2C companies.

People hire me to train teams, build departments, and increase sales and brand visibility as search evolves.

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