Trevor Williams's Linkedin Analytics

Senior Marketing Leader | Immersive Brand Storytelling | B2B Lead Generation Expert | DTC Revenue Generator | Event Design & Production I'm a data-driven marketing executive with over a decade of experience delivering transformational growth for global brands like Samsung, Aon, and Adstream. My focus on team guidance and leadership combined with my expertise in digital strategy have allowed me to lead creative initiatives that have generated over $2B in revenue. I've scaled & managed paid media strategies from $5K per month to $10M per month by optimizing consumer experiences that drive measurable outcomes. During my time at Rush49 as the Head of Marketing, I developed an eCommerce strategy that not only decreased our cost-per-acquisition by 35% but also boosted conversions by 155%. I spearheaded the implementation of a comprehensive lifecycle marketing strategy with an emphasis on SMS & email automations, increasing revenue by $250K within 90 days. At Samsung I orchestrated multi-channel campaigns that seamlessly blended paid media, social media, content development, events, email, account-based marketing (ABM) strategies, retail, and Amazon strategies. By digging deep into persona insights, I ensured our messaging was not just seen but felt. Currently I partner with 25+ SMB businesses to strategize, analyze, and optimize their digital marketing presence. I manage $2.5M in monthly Meta Ads budget with an emphasis on A/B testing creative, delivery, and narratives to maximize ROAS. 90 day average improvement of 8x ROAS. Looking for someone who can bring innovative strategies and captivating stories to your brand's table?Feel free to reach out! Skills: - Digital Marketing Strategy - Experiential Design - Brand Storytelling - B2B Lead Generation - Data Analysis & Insights - Team Leadership - DTC Revenue Generation - eCommerce Strategies