Troy Vera's Linkedin Analytics

CliftonStrengths Profile: Strategic, Belief, Ideation, Futuristic, Maximixer Positions Held: Assistant Vice President of Print Production • Art Director • Sr. Demand Generation Manager • Demand Generation Manager • Outbound Channel Marketing Manager • 3rd Party Lead Generation Manager • Demand Generation Manager • Marketing Manager • Campaign / Account / Project Manager • Web Designer & Developer Key Skills: High-Volume Lead Generation • High-touch Email Campaigns • Content & Digital Marketing Strategy • Data Analysis • Layout & Design Experience: I’ve earned 19 national design awards & have 25+ years of experience in progressive marketing, design & production. I've also focused heavily on dynamic digital media & online marketing. At Dell EMC, I excelled in media planning & operations as a subject matter expert & trainer in digital 3rd party lead & demand generation for North American Commercial Field Marketing. I was responsible for planning, building, coordinating, executing, measuring & reporting on more than 800 campaigns - across multiple vendors & business units for more than 2 years with Dell EMC. The campaigns I managed earned praise & accolades from senior management & leadership in quarterly review meetings – I earned three “Better Together Awards” for excellence in cross-departmental collaboration. In the process of managing the campaigns, I worked across finance, analytics, planning, event & products teams. I regularly worked with agencies, vendors & internal stakeholders to ensure quality control in lead quality & campaign operations. I earned my Bachelor’s in Business & Marketing with a 3.5 GPA – while working full time at a publishing company & advertising agencies. My dual role for 11 years as Assistant Vice President of Production & Art Director earned me 19 national design awards for print & digital works – I have a keen eye for design & marketable materials. In the agency realm, I've represented brands at trade shows, organized events in partnership with Disney, Coca-Cola & Under Armour, written scripts for commercials, moderated & hosted webinars & built strong relationships with influencers.