NACE | Greater Chicago Chapter

·	Led strategic marketing initiatives that resulted in 23% membership growth through campaign planning, brand visibility, and audience segmentation
·	Secured and cultivated corporate sponsorships and partnerships that elevated chapter visibility and increased non-dues revenue by 17% 
·	Managed all aspects of marketing execution, including launching a new website, building and scheduling email campaigns, collateral design, and drove social media presence

Vice President & Marketing Director 

See It Media

·	Launched start-up company and expanded it to exceed over $200K in annual revenue in five years through planned growth strategies, localized SEO efforts, and focused client acquisition 
·	Implemented AI-powered marketing automation systems for clients which achieved three main objectives: process efficiency improvement, data privacy enhancement and cost reduction 
·	Developed integrated growth strategies and marketing calendars tailored to B2B and B2C client verticals
·	Conducted technical SEO audits and implemented local optimization plans, resulting in significant increases in client traffic and inbound leads

Director of Marketing And Business Development

Catered by Design

·	Drove 40%+ website traffic growth, 1,200+ annual inbound leads, and an 31% conversion rate through a comprehensive digital revamp and structured marketing timelines
·	Managed paid media strategy across digital platforms, focusing on ROI measurement, budget efficiency, and multi-channel engagement
·	Created standard operating procedures and built comprehensive staff training programs to drive team development and operational consistency
·	Directed HR technology upgrades, including payroll migration, AI-powered workflows, and full system integrations to streamline internal operations
·	Secured and managed television placements including WGN News studio features, coordinating executive chef media training and on-camera preparation to showcase culinary expertise

Marketing Director

Study Group

·	Coordinated cross-functional marketing teams (web development, social, paid media) and global partners, resulting in 21% applicant volume increase from emerging markets
·	Executed high-profile international events with over 300 attendees, leading logistics, budget management, and vendor coordination
·	Crafted global digital and print marketing strategies for North American university partners and delivered executive-level reporting, resulting in 26% increase in enrollment 
·	Launched email automation and lead nurturing workflows that mapped out the student journey and improved applicant conversions by 13%
·	Managed publication development and content strategy for university partner marketing materials and higher education industry communications

International Marketing Manager

First Hospitality Group, Inc. - Chicago South Loop Hotel

·	Managed 40+ staff across departments with full performance and operations oversight
·	Implemented corporate marketing standards with improved guest satisfaction results
·	Led interdepartmental coordination of sales, housekeeping, engineering, marketing, operations, and guest services
·	Contributed to Top 100 Chicago Hotels ranking through service and operations leadership

Front Office & Marketing Manager

Server Trainer & Social Media Specialist

Aeropostale

Operations & Brand Manager

AMERICAN EAGLE OUTFITTERS INC.

Assistant Store Manager

Impac Mortgage Corp.

Broker Coordinator & Compliance Manager

Mortgage Lenders Network

Strategic Account Manager - Team Lead

Creative marketing executive with over 25 years of progressive leadership experience spanning hospitality, financial services, operations, and the event industry. Technology-forward strategist with a proven record of implementing AI automation, marketing platforms, and operational tools to modernize business functions and increase efficiency across departments. Combines a creative vision with executional precision, leading large cross-functional teams while driving innovation, brand growth, and sustainable performance.

Skills:

Website Design & Development - SEO Optimization - KPI monitoring - Market Research - Keyword Analysis - Digital Strategy - Brand Marketing - Budget Forecasting - Adobe Creative Suite - Social Media Campaigns - Business Development - Data & Analytics - Digital Campaign Development - Public Speaking - PR & Communication - Print Marketing - Competitive Research - Social Media

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