Storyleads

Head of Content & Strategy

notus

Senior Content Strategist

I've taken on the position of Content Strategist, overseeing independent management of organic client projects. My responsibilities include:

- Developing content strategies for clients, aligning with their objectives
- ICP analysis to tailor content to specific audiences
- Preparing content based on the developed strategy and client interviews
- Crafting distribution strategies to maximize content reach and impact
- Performance analysis to measure the effectiveness of implemented content strategies

Content Strategist

- Created content strategies for startups, tech Founders, coaches, and CEOs
- Analyzed performance metrics like impressions and engagement to make data-driven decisions for content strategies.
- Driven more than 10M+ impressions for my clients

Notable clients include:
- BookLeaf
- MoreCursors
- Asymmetri
- Olo
- notus
- Kairos Club
- Manifold Ventures

Branding Strategist

Offline

In my time at Offline, I was pivotal in:

- expanding Offline to 6 more cities in Q3
- developing strategies for email marketing and paid ads
- revamping our website to optimize for conversion
- analyse weekly trends and KPIs which move revenue
- run A/B tests with the end goal to increase customer acquisition

I did anything and eveything from
- editing videos
- making websites
- write paid ad copy, email copy, landing page copy
- strategze on how to increase customer acquisition

Growth Marketing associate

Wells Fargo

Software Engineer

I was in the process of migrating legacy applications to a domain-driven architecture and deploying them on a cloud infrastructure.

Program Associate

Engaged in the development of mechanisms for obtaining real-time data from legacy applications and leveraging Grafana to visualize and analyze the acquired data.

Intern Analyst

Blue Chapter

Worked under ex-MBB consultants to learn more about strategy and marketing while working business problems for agencies in Europe.

Strategy Intern

I collaborated with a team of interns to develop an AI-driven tool capable of converting natural language speech into database query languages, facilitating seamless retrieval of results from various databases. This project was specifically aimed at providing Wells Fargo with a powerful solution to streamline their data querying processes.

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