TELUS

Lead a team of driven project and product go-to-market managers to deliver energy efficient, connected and automated B2B & B2C solutions. Experienced in asset management, change management and program management, along with market research, business strategy and financial acumen.  Comfortable solving agile and ambiguous challenges to deliver transformational strategies. Experienced in working with digital, tech, devops, engineers and architects. 

Nominated for the 2021 Chloe Award for Leadership & Excellence
Current Board Member on TELUS' Diversity & Inclusion Council 

Program Management · Portfolio Managment · AI and Business Transformation  · RPA  · Product Marketing · Digital Marketing · Market Analysis · Transformational & Technical Programs · Sales Enablement · Cross Functional Team Leadership · Vendor Managmement · Budget Management  · Customer Relationship Management (CRM) · SaaS & Hardware Management · Automation · B2B & B2B2C

Senior Manager, Complex Programs  I Product Marketing -  Smart Communities

Lead a team to successfully deliver acquisition and go-to-market campaigns for Wireline and Mobility customers in the mid-market space. Experienced in partnership management  with vendors like RingCentral, Microsoft, and Google on go-to-market SaaS initiatives. Agile methodologies in partnership with digital to launch omnichannel experience. Experienced in recruiting and training program managers and in leading agile and waterfall methodologies to deliver programs on time and budget.

Manager,  Business Transformation 

Part of the TELUS Business Strategy and Enablement team, driving transformational growth and recovery initiatives & leading high visibility change management programs in Managed IT World for Enterprise customers. Use of Agile/ITIL to drive programs. Lead the profitability recovery program (to initiate billing in excess of $2 million); Delivered savings for the Incident management teams; Formalized the Indirect Partner Model as a complimentary sales channels for Cloud Services; Managed program governance for MITS Compliance (TELUS became the first STAR attested Cloud provider in Canada and MITS successfully completed its Cloud and MITS Soc2 audits in 2017)

Senior Project Manager, Managed IT Services

TuGo Insurance

Lead the Integrated Marketing & CRM teams. Collaborated with C-Suite Executives, Sales, and Business Development leaders to implement GTM and branding initiatives for 3000+ insurance agencies across Canada,  including BCAA, Coast Capital, ATB, Western Financial Group, and Allstate. Lead development & integration of CMS & CRM tools.

Senior Manager, Integrated Marketing, Branding and Customer Relationship Management 

Write Choice For You

Marketing & Communications Director / Owner of a full service product marketing and communications agency, helping a wide range of tech related companies to enter new market or increase their market share. Specialized in corporate and web communications for mid-sized businesses, including Caldera Software,  CDC Software and Mindlite Studios and the health and wellness industry.

Director, Marketing & Commuications - Digital Marketing and Communications Agency

Action Global Communications

A well established Global PR and Communications agency.

Managed teams in 13 countries, across The Balkans, Mediterranean and Central/Eastern Europe. 
Recruited and trained staff; developed a revised crisis management manual in the wake of 9/11; took lead on events across countries and in keeping with BA mandates. Lead The Four Seasons Cyprus account and the Savoy London account.

Client Services Manager / PR Account Manager

Deira City Centre

Marketing and Events for DCC's 500 customers with million dollar marketing/event budgets. Launched the customer service department

Customer Service Manager

I am a seasoned leader who delivers revenue and growth strategies for B2B and B2B2C solutions with extensive experience in program management, product maketing and business transformation. I have a proven track record of launching and managing SaaS and hardware products for tech companies, leveraging advanced tool and methodologies. 

I enjoy the challenge of collaborating with vendors, partners and internal stakeholders to create and execute omnichannel campaigns. I am passionate about developing innovative solutions that meet the needs of businesses and customers and I value diversity and inclusion as a key driver of success. 

I hold a Business Administration Degree from Simon Fraser University and an Integrated Marketing Degree from Sauder Business School and I am certified in PMP, SAFe, Change Management and ITIL Foundation.

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Usha Sliva

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