Vanshikaa Oberoi's Linkedin Analytics

Hello and welcome! I’m Vanshi, the founder of The Fingerprint Labs (TFL). With a degree in Marketing and Management from Northeastern University in Boston, I’ve dedicated my career to helping businesses turn their offerings from mere wants into absolute needs with a mix of brand strategy, consumer psychology and business strategy. Over the last few years, I've become Linkedin's Top Voice 2021, I'm a 4x mentor at reputed institutions in India, and I've spoken on 50+ podcasts/webinars/sessions to entrepreneurs all over India - from Chennai to Mumbai, till Delhi. TFL was founded on the belief that customer centricity + great storytelling at the core of a business is what every founder needs to turn their offerings from wants to needs. Our brand strategies resonate, inspire trust, and build lasting relationships - the true backbone of business success. We've worked on industry-leading brands including Bajaj INDEF, PayU, HROne, Souled Store, Benny's Bowl, HYPD, Swiggy, Heads up for tails, Kladio, The Pant Project, Menoveda.. and approximately 150+ more. → Here’s how we can get to know each other: FREE WhatsApp Group: A vibrant community of 600+ people in brand/strategy/marketing sharing ideas and learning together. Ask me for the link! → Here’s how we can work together: Minimum Viable Brand Strategy Workshop: A hands-on workshop that this is tailored towards learning about your audience persona, finding your reason to win the market, and powering it up with a helpful messaging guide DIWM Brand Strategy Project: A comprehensive 2-6 month journey to build your ultimate brand toolkit - we'll do it for you, with you. Helpline Stint: Got a specific challenge? Let’s solve it together in 29 days. If any of this sparks your interest or if you just want to chat about branding over coffee (virtual or otherwise), feel free to reach out → at [email protected] → or book a slot from my featured section for a 30 minute chat → or drop me a DM. Together, let's create a win-win for you, and your customers using concepts from brand, business and psychology.