Sequel Media

We create sharable, discoverable, and scroll-stopping content through a video-based marketing approach.

Our mission is to humanize brands and turn them into content creators that generate organic ROI and build loyal communities.

Recent Achievements: 
→ +3M organic views for one of our clients
→ Grew our client from 0 to 25,000 followers organically
→ 550% increase in direct ROI
→ Dozens of organically viral Reels
→ Minimum 15% engagement rate
→ Successfully launched a brand from scratch through a 360 degree creative strategy

Co-Founder

Creative Strategist and Copywriting  - Tata Digital Finance, Volkswagen IT, Vivid Packaging

Freelance Copywriter, Creative Brand Strategist & Creator-led Marketing Strategist

Mad About Digital (M.A.D)

- Lead Creative Writer for Yulu Bike, Toys ‘R’ Us, Falabella India and more.: Led online and offline creative strategy for Yulu Bike that was featured on Social Samosa.
- Regularly featured on Social Samosa, Social Media Dissect, Media Samosa, All About Marketing and other advertising publication portals.
- Crafted a couple more digital brand films
- Honed my skills in: Creative Strategy, Screenwriting, Proofreading, Editing, Production, Reels/TikTok, Short Form & Long Form video and more.

Senior Copywriter

Autumn Worldwide

- Regularly worked on 360° digital brand campaigns: Lead/Supporting copywriter for brands like Wonderla, Exide Life Insurance, American Tourister, Dell India, Luminous, Lee Jeans, 3M Healthcare and more. 
- Won national awards and been recognized at a global scale: #DontBeAMannequin won ‘Best CSR Initiative’ & ‘Best Use of Social Cause Marketing’ and got organically covered by Huffington Post Canada, Marie Claire, Al Jazeera, ect. || The Voice of Children won ‘Best Brand Integration: Music Video’, ‘Best Brand Film: Social Initiative’ and ‘Best CSR Initiative in Life Category’. 
- Conceptualised, wrote and executed digital films for prestigious brands.
- Created content with influencers/celebrities like Arjun Kapoor and Ankit Panth.
- Creative ORM writer for Pepsi, Lay’s, Kurkure, Tropicana, Doritos and more.
- Actively pitched and won clients like Changi Airport, Hella India, Lee Jeans, 3M Healthcare, Dell India and more.
- Developed skills in a plethora of creative domains: Social Posts, Google Ads, Facebook Ads, Blog Posts, SEO Marketing, Website Creation, Creative Strategy, Screenwriting, Production, Directing, 360° campaigns, Digital Films, Influencer Marketing.

Creative Copywriter

- Lead of PR for the agency (Creative & Management): Created and published content for all social handles.
- Crafted case studies: Helped write, direct, and overlook campaign case studies for work across regional offices in Bangalore, Delhi and Mumbai.
- Applied for agency awards: Filled out detailed campaign forms and helped the agency win 85% of their awards during my tenure.
- Hosted knowledge sharing sessions: Regularly coordinated and hosted group learning sessions with internal and external speakers across offices in Bangalore, Delhi and Mumbai.

Corporate Communications Executive

- Learned to analyze and understand social conversations for brands like Tropicana, Lay’s, Doritos, Mountain Dew, Koovs, and more.
- Helped pinpoint data-driven insights based on consumer sentiments.

Intern as Social Media Analyst

Heyo! Thanks for dropping by! 👋

I co-founded a Creator-led Marketing hub called Sequel Media. We help brands generate creator-level attention through scroll-stopping video-based content, new age content strategies, and partnering with like-minded creators. We help turn your brand into a content creator.

I have 8+ years of experience in copywriting, creative strategy, and creator-led marketing for brands such as Dell India, Yulu Bike, American Tourister, Lowe’s, and Lee Jeans.

Wanna e-meet over coffee? Let's chat!


Cheers ~
From your guy, 
Varun Vasuraj

Taplio

Varun Vasuraj's Linkedin Analytics

What is Varun talking about?

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Varun Vasuraj's Linkedin Analytics

What is Varun talking about?

Want to drive more opportunities from LinkedIn?

Varun Vasuraj's Linkedin Analytics