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My academic and professional path has always been dictated by the following motto: do something you identify yourself with, and you will be successful in your professional and personal life. It is my belief that when we do something that we align ourselves with and when we feel fulfilled, it becomes easier to achieve success. I consider that my multidisciplinary path represents an advantage because it allows me to have a holistic view of the application of marketing in diverse areas and thus an easier integration or articulation with different teams. Over the years, these experiences have allowed me to develop research development skills and a solid work ethic, important for any project.
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