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Viggy Hegde's Linkedin Analytics

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Viggy Hegde

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I'm a result oriented, futuristic marketing leader. As a matter of fact, they are among my top five strengths. I've always been an early adapter of the next generation technology and solutions to meet the ever-changing market trends and customer needs. This helped me to be instrumental in initiating many unique and innovative data driven marketing strategies, not only to excel in revenue marketing, demand generation and marketing operations, but also enhance the sales enablement and customer experience. Summary of Skills and Expertise ---------------------------------------------------------------------------------------------------------- - A multifaceted marketing professional with 20 years of experience managing the entire revenue marketing and operations ecosystem - from digital marketing, demand generation, operations, branding, and creative services for small and large global enterprises in the information technology space. - Hands-on experience strategizing and executing multi-channel marketing campaigns (digital, email, ABM, field), social media programs, content marketing and marketing automation -- to increase leads, user engagement and increase the conversion ratio while building the brand equity. - Unique combination of technical knowledge and creative excellence coupled with management experience. Proven ability to drive record-high marketing campaign response-rate and execute successful product launches. Specialties: Digital Marketing, Revenue Marketing, Account Based Marketing (ABM), Web Strategy, Marketing Automation, Demand Generation, Content Marketing, Sales Enablement, Online Marketing, Search Engine Optimization, Social Media Marketing, Creative Communications (content and visual), Multimedia and Video Production, Project Management, Event Management, and Vendor Management.

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