Cambridge University Press & Assessment

• Support the execution of campaign delivery, implementing campaign tactics and continuously measuring results to inform and progress onward activity.
• Build an understanding of customer needs and pain points, market challenges, opportunities, and competitor activities in the sub-sector (Higher Education) to inform tactics that successfully engage target audiences and meet objectives.
• Collaborate with (Senior) Marketing Managers and Propositions colleagues to fully understand how campaigns and tactics should position relevant propositions via carefully crafted messages based on customer insights.
• Contribute to ensuring that relevant tools and training are in place to support the sales process. 
• Support the management of relationships with internal and external delivery partners to ensure campaigns and tactics are delivered on brand, on brief and on time, and that they clearly demonstrate return on marketing investment (ROMI). 
• Support the wider team on a range of administrative and supportive tasks such as budget management, project management and logistical arrangements.
• Capture photos and videos at company events and meetings to be used for internal communications and TikTok marketing campaigns; edit videos as needed using editing software.
• Conduct keyword research to identify relevant search terms and optimize website content, Amazon listings, and other marketing collateral to drive organic traffic.
• Create and optimise Amazon A+ content for product listings to improve click through rates and conversions.

Marketing Executive

Rewinders Tapes

Freelance Photographer and Artist 

Perrys Motor Sales Ltd

● Campaign delivery from concept to completion.
● Budget management and delivery of KPIs and Targets.
● Supporting the development of a marketing plan and a rolling annual go-to-market plan for each site (updated quarterly).
● Scheduling everyday social posts using Sprout Social.
● Booking product placements, event kits and arranging insurance.
● Conducting a keyword research for new blogs via Semrush. 
● Ensuring marketing report is in place for all campaigns to identify efficiencies from campaigns.
● Creating monthly organic social reports.
● Responsible for Motability for franchise area of responsibility. Activities include obtaining offers, briefing in the quarter campaign deliverables via Monday.com, organizing POS, and reviewing campaign activity and results.

Marketing Assistant

Paddy Power Betfair

● Assisting the customers in taking and processing bets. 
● Maintaining shop presentation standards. 
● Making sure the rules are being followed and complying with Social Responsibility duties.
● Advertising and suggesting to the customers the best offers available for the day.

Customer Service Team Lead

The Stars Group

● Assisting the customers with their KYC verification. 
● Resolving the issues of Anti-money laundering. 
● Providing excellent customer service via email and chat.
● Making sure that players are not misusing the system.

Customer Support Advisor

I am a marketing professional with experience in content writing, keyword research, photography, social media management and liaising with internal as well as external stakeholders. 

I have experience within the sports betting, automotive and education industry.

I am fluent in English, Hindi, Sindhi, and Telugu and have a proactive character, always aiming to go above and beyond the assignments I get given.

I enjoy working as part of a team as well as independently.

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