KLIQBLE

Performance Marketing Specialist | Founder of KLIQBLE 

LearnWorlds

Performance Marketing 

Freelancing 

Digital Marketing Manager

Alpinia Institute of Phytopharmaceutical Sciences AG

- Execute a high volume of acquisition campaigns across Google search, Google Shopping, Facebook & Instagram, Amazon Ads
- Manage performance monitoring, optimisation and reporting of all marketing activity, and action adjustments where necessary to ensure optimisation for maximum performance reach, and return on investment
- Responsible for expansion in new markets (France, Italy & Spain) and developing the marketing strategy for market penetration
-Create and optimise SEO-ready website pages using Wordpress, Google Analytics which has increased the organic traffic by 30% and higher ranking for core generics 
- Developing compelling Amazon product listing descriptions for improving organic ranking and ROI
- Collaborating with the website developer for implementing the website tracking such as Facebook Pixel, Google Tags and Google analytics tracking
- Build and establish long term relationships with relevant influencers, online retailers and collaborators 
- Create and manage Facebook shop and dedicated Amazon brand page for increasing brand awareness and consideration
- Investigate competitors’ campaigns and industry PPC trends to feedback to the content team and the broader company
-Measure, analyse and report on digital marketing campaigns using Google Data Studio and Amazon reporting tools

Digital Marketing Specialist

iProspect

Developing account strategy in partnership with client and PPC Director and accountable for the execution of strategy and achievement of KPI’s
Accountable for pacing and managing multimillion account budgets 
Leading daily relationship with clients and managing expectations
Responsible for the management and development throughout the account team
Create strategy proposals for clients based on their industry and offerings
Deliver complex reporting using insight tools such as SA360, Google Analytics, Google Data Studio
Build strong relationship with tech partners such as Google, Bing, Amazon, Sidecar in order to remain at the forefront of any relevant betas and technologies 
Manage the team’s workload and establish team priorities while developing their skills for ensuring work excellence

Paid Search Account Manager

Managing budget pacing for large accounts daily using Search Ads 360, Google Adwords and Bing Ads platforms
Proposing, implementing and testing new features by liaising with Google and Search Ads 360 teams for ensuring a competitive strategy for my clients
Direct communication with clients on a weekly basis through weekly performance calls for ensuring strong alignment with the business objectives and targets but also daily email communication

Paid Search Planner

EXCITE CARE LIMITED

Developing company key messaging through online and offline promotion tools for prospects and future employees
Collaborating closely with other functional department for completing and supporting complex projects abroad
Tracking and optimizing the online marketing activities for improving conversion and engagement that shaped my analytical skills
Managing and producing content for social media accounts and online advertising 
Creating and coordinating the Facebook adverts for international recruitment campaign
Improving the company's online presence by utilizing Google Analytics
Organising and coordinating international recruitment events for future company's expansion
Expanding the company's LinkedIn network for increasing the company's client portfolio

Marketing Coordinator

Bright Futures Society

Duties included:
•	Creating and implementing marketing strategy including adaptation of advertising to different courses within the university
•	Liaising with University staff for promoting and organizing events which strengthen my interpersonal skills
•	In charge of creating and maintaining the society’s Facebook account to improve the rate of engagement and membership 
•	Briefing the graphic design team on designs for promotional materials and supporting the process through design and print which improved my creative and critical skills
•	Updating and tracking the society’s membership database that supports the online communication tools
•	Tracking the job market for opportunities and identifying the competitors
•	Conducting a marketing research among members that developed my ability to extract, interpret and relay the data for optimizing the targeting and positioning process

Media and Social Networking Administrator

Coventry University Student Union (CUSU)

Duties Included: 
•	Build my problem solving skills by constantly developing and implementing solutions for improving the efficiency of the academic experience 
•	Creating a vibrant social media profile with Facebook for interacting and engaging with course reps
•	Created a customize email address for marketing forum for students inquiries that improved the engagement and awareness of the students
•	Communicating verbally and written on a daily basis with students and staff members which improved my communication and interpersonal skills
•	Attending semester’s Board of Study meetings to discuss and negotiate the students’ issues with the department committee members
•	Writing the meetings’ minutes for the attention of Coventry Students Union

Senior Course Representative

🔍💻Google ads & Meta ads specialist | Performance Marketing | Founder of KLIQBLE

With over 8 years in the ever-evolving world of PPC advertising, I've honed my skills to become a results-driven PPC specialist. My passion lies in crafting data-backed strategies that maximize ROI for my clients. Whether it's Google Ads, Facebook Ads, or Bing ads, I thrive on optimizing campaigns and exceeding expectations. Let's connect and discuss how I can help you achieve your digital marketing goals.

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