Vitalie Costas's Linkedin Analytics

I solve the critical issues caused by siloed GTM functions (Marketing, Sales, CS): Unsustainable Costs: High Customer Acquisition Cost (CAC) and Cost to Serve (CTS). Stagnant Productivity: Increased investment without proportional revenue growth. Painful Growth Transitions: GTM architecture that fails to scale between growth stages. Leaky Funnel: Over-emphasis on acquisition while neglecting profitable retention and expansion. CRM & Data Hygiene: Bad Data = Bad Outcomes, data is neglected, and overtime will impact your forecasting, reporting, prospecting and revenue. My services follow a three-phase approach to architect your foundation, build your operating system, and deploy it with AI-powered automation. 1. Design: The Blueprint for Growth We establish the foundational models for your revenue factory. Revenue Model Strategy: Audit and align your monetization strategy (pricing, packaging) with your product and market to reduce GTM friction. Data Model Architecture (The Bowtie): Map the full customer journey using the Bowtie model, creating a standardized data structure to enable AI-driven decisions. Mathematical Modeling (The Growth Formula): Build a data-driven Growth Formula with clear unit economics to scientifically identify the most effective growth levers. 2. Build: The GTM Operating System We construct the dynamic models for daily operations. Operating Model (SPICED): Implement the SPICED framework as a standard "API" for all GTM methods (MEDDIC, ABM), breaking down silos and creating a seamless customer experience. Growth & Breakpoint Navigation: Use the S-curve Growth Model to identify your current stage and proactively prepare for the 12 Revenue Breakpoints, avoiding growth crises. GTM Motion Optimization: Refine your GTM motions (No, Low, Medium, High Touch) to be scalable, sustainable, and durable by aligning touch level with market segment. 3. Deploy: AI-Powered Automation I automate your GTM system, turning it into a self-optimizing engine. Automated Workflow Engineering: Using the latest RevTech platforms (Clay, Octave, Smartlead, n8n, Instantly, and many more), I build intelligent workflows for enrichment, scaled outreach, and responding to buying signals. "Moments That Matter" Sprints: Identify critical MTMs in the customer journey and run targeted Sprints to drive compounding 10% marginal gains. GTM Council & Dashboards: Establish a GTM Council that uses a unified Bowtie dashboard for evidence-based decisions and resource allocation.