Vivek Nair's Linkedin Analytics

20 years of digital + inbound marketing leadership I’m a marketer and Certified Happiness Coach with a knack for building high-performing teams and delivering impactful campaigns—even on tight budgets—since 2005. My journey from business development to becoming “The Thrifty Marketer” has revolved around resourcefulness: doing more with less, and doing it exceptionally well. The Happiness Factor As a Certified Happiness Coach, I believe genuine success is built on a foundation of well-being—both individual and organizational. By fostering positivity, empathy, and emotional resilience, I empower teams and leaders to navigate challenges effectively and reach their fullest potential. Whether it’s helping someone find clarity in their career or guiding an organization to embrace a culture of well-being, my goal is to help others thrive personally and professionally. Marketing & Leadership Over the years, I’ve led four dynamic marketing teams, consistently driving lead generation and brand visibility through Inbound Marketing, digital strategies, and creative content. Beyond my leadership roles, I share insights through consulting, training, and public speaking—helping others maximize their impact without the hefty price tag. Core Expertise - Inbound & Digital Marketing - Lead Generation & Content Strategy - Social Media & Community Building - Public & Influencer Relations - Event Management & Team Building - Empathy in Leadership & Happiness Coaching I regularly publish on my blog, Thrive Global, and Search Engine Journal, offering strategic guidance to startups and SMBs seeking to optimize marketing results. Beyond Work Outside of the marketing realm, I’m an avid reader, an aspiring author, and an explorer (usually with my family by my side!). I’m always eager to connect, share ideas, and explore new avenues for growth—both professionally and personally. Let’s connect if you’d like to discuss impactful, people-centric marketing, how happiness coaching can elevate team performance, or simply to exchange insights. Cheers to success built on genuine connections and well-being!