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I’m a 26-year-old freelance email copywriter and swimming teacher. While I enjoy teaching kids to kick faster in the swimming pool, I always find myself reading emails during my free time. Then I discovered a lot of companies and brands are wasting their prime assets by sending emails that are either boring or screamed "SALES! SALES! SALES!" only. I also later realized the importance of creating authentic relationships with your audiences when some swimming students requested me to teach them even if I only worked for 2 months only. And that's the moment I knew what I should do next... I created the 48 brands email challenge. Every week since July 2023, I analyze 2 brands by looking at their online marketing assets, and most importantly their email marketing, and study what they do well and what they can improve. If you're interested to stalk into these brands' marketing so that you can learn to apply them to your business (and also my marketing opinion on it), subscribe to my email list here: https://vivian-ho-zi-kuan.ck.page/48bechallenge
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