VJ Bala's Linkedin Analytics

VJ Bala is a seasoned board director, venture partner, and operating executive with 8+ years of governance at private and non-profit boards, and 25+ years of leadership in strategy, marketing, and partnerships at Fortune 500 and Inc 500 fast-growth companies. He specializes in guiding health-tech companies <$10M to $5B+ through rapid growth, strategic pivots, and transformational scale. Currently, as VP of Marketing Partnerships & Growth at Resmed ($5B), VJ drives strategic partnerships, marketing diligence and integration for M&A, growth in emerging product categories and markets, and key transformation projects. Previously, as CMO at Propeller Health (a Resmed company), he repositioned the brand in digital health and therapeutics, led commercialization of regulated connected medical devices and software, implemented digital health programs with major health systems, payers, and pharmaceutical companies, and advocated adoption and reimbursement. As CMO at Mercer Health ($1.2B), VJ accelerated the launch of digital health products and experiences, and drove mid-market growth through SaaS offerings and industry partnerships. At hCentive (acquired), he led the pivot from services to SaaS and built product & digital marketing and revenue operations capabilities to grow revenue from $35M to $55M in 18 months. At Infosys Public Services, he scaled revenue from $75M to $225M in 3 years by introducing distinct positioning, launching differentiated digital/SaaS solutions, and forming alliances. VJ serves as Board Director and Compliance Committee Member responsible for risk oversight at a health-tech company (Series C, PE-backed, Resmed investment). Previously, as Board President at Volunteer Fairfax, he oversaw governance, CEO succession and compensation, and pandemic response. Recognized as a trusted advisor on health-tech commercialization, revenue/reimbursement, strategic positioning, and go-to-market strategies, VJ regularly speaks on digital health, marketing transformation, and AI adoption. As venture partner at NextGen and founding equity investor at Acrew Capital, he invests in and advises category-defining enterprise and health-tech startups on growth and fundraising. VJ holds an MBA from the University of Michigan, an MS in Engineering from the Ohio State University, and a BTech from the Indian Institute of Technology. He has executive certifications from Harvard Business School (corporate directorship) and Section School (advanced AI applications). VJ has been named AX100 CX Leader by Constellation Research and Top 50 Marketer by OnConferences.