Vladyslav Kushneryk

Paystubsnow

- Develop, manage & mentor brand, growth and customer teams into a best-in-class organization that is inspired to deliver against marketing and company goals on a daily basis. Give team members the tools, guidance and confidence that will create progressive career tracks for each individual contributor.
- Build a strategic marketing plan with innovative campaigns that are driven by performance and influencer marketing, creative, online efforts, brand & direct marketing, as well as community building
- Develop a comprehensive cross-platform digital engagement strategy that encompasses social, loyalty, and in-store experience and ultimately drives significant new customer and revenue growth.
- Lead SEO Strategy to deliver month-over-month non-paid growth.
- Partner closely with the creative team to develop and deliver on creative strategy in line with overall brand values in order to increase brand visibility and awareness to drive audience reach and maximize revenue
- Develop and manage the marketing budget through comprehensive demand plans that allow for optimization to ensure activities are effective, efficient and deliver successful ROI metrics
- Works in conjunction with the CEO, Board Development Committee, and leadership team to meet or exceed company goals. Report results compared to budget regularly.
- Apply both analytical diligence and consumer behavior intuition to identifying unique, compelling opportunities to put the PayStubsNow products in front of new audiences.
- Oversee the day-to-day management and evaluation of all agencies, contractors, and tools used to execute the performance marketing strategy.
- Own regular, clear communication of performance marketing performance and progress against goals in a cross-functional setting
- Nurture and mentor direct reports and performance team members to maximize their potential and further develop them as digital marketers.

Chief Marketing Officer

The Best Paystubs

Promoted to oversee all marketing activities: Creative & Brand, Digital Marketing, Email Marketing, Demand Generation, Content Strategy, Web Strategy, Sales Development, Social Media and Marketing Operations.
- Developed global integrated marketing strategies and campaigns for products, solutions, and target accounts driving towards monthly and quarterly marketing goals
- Built agile and process-driven marketing organization with annual and quarterly OKRs, KPIs for teams and individuals while providing coaching for professional development and employee success
- Positioned Marketing function as a strategic partner through successful cross-collaboration with  Web Development and Customer Support team
- Established strong partnership with Customer Support, including feedback loops and qualification process for lead follow up and outbound prospecting by Outreach Team
- Developed and managed global marketing budget for efficient measurement and optimization of marketing programs to ensure activities demonstrate ROI

Chief Marketing Manager

Advanced Software Development (ASD Ltd)

- Provide leadership in establishing a compelling managed service offering and ensure projects are completed effectively and on-time that meets or exceeds client and market needs
- Lead the department in creating operational efficiencies with a strong structure that provides clear direction
- Responsible for delivering, measuring and improving the customer experience through metrics associated with customers, professional, managed and cloud services projects
- Provide strong advocacy for a collaborative approach and open communication
Manage the relationships with key Partners and Vendors:
- Ensure metrics and customer satisfaction scores are met across the board
- Assign the right engineer to projects that fit their skill set, and meet client requirements
- Manage the Managed Services operations to ensure support tickets are completed on a timely and effective manner
- Engage with clients as a point of escalation, with specific responsibilities to communicate during significant service incidents
- Prepare and submit monthly reporting when applicable, such as Efficiency Reports and Budget Reviews
- Lead the hiring and onboarding process for new team members

Head of Sales Department

FinTech Consultant

- Work with project stakeholders and data team members to create dashboards and underlying datasets to power them
- Craft, analyze, and present mortgage rates metrics, funnel conversion, market conditions, and other data points
- A/B Testing, Data Visualisation & Quantitative Analysis
- Own end-to-end product analytics workflow including formulating success metrics,  
- Specs and work with engineering to capture new data and transfer data into data warehouse.

DATA SCIENCE & ANALYTICS

Winning Solutions

- Review website rankings, analytics, websites, webmaster tools and other SEO resources; and making recommendations for changes to positively impact rankings and traffic.
- Perform outreach to SEO clients to discuss rankings, analytics, trends and changes to be implemented.
- Review site platform(s) for SEO, usability and crawling issues.  
- Review Google Places and citation sources for Local Search Optimization opportunities  
- Stay current on Search Engine Optimization and Online Marketing topics.    
- Understanding and keeping up-to-date with constant developments in the Information Technology & Services  industry 
- Identifying areas for expansion and development
- Developing a targeted long-term new business strategy to also encompass regional and international agencies and foster growth in the future  
- Working with the marketing department to develop bespoke campaigns to relevant prospects
- Maximizing networking opportunities and regularly using all channels to increase awareness and develop a further network of contacts 
- Maintaining fruitful relationships with existing customers

Independent Digital Marketing ( SEO ) and Networking Consultant

Information Products AG

I was working with a team of creative thinkers using our innovative problem solving ability to help clients.

- Provide assistance and  consulting in Youtube social platform.

- Coordinate and deliver mass-mail campaigns to promote events 

- Early promote with extensive training in online marketing campaigns, customer service, social media management and performance, and presentation skills.

- Conduct market research for sales department and future projects 

- Created situation analysis overview and tactics

- Updated social media platforms to effectively communicate with key publics 

- Helped coordinate promotional events ( WhatsApp) 

- Develop and implement strategies and initiatives to maximize returning customers and build strength in global equity through targeted media plans; develop dynamic advertising, marketing & PR strategies in Germany, Austria and Switzerland markets

Marketing Assistant and Support

Nonstop Signs

I take pride in providing a unique digital marketing skill set for NonstopSigns :
• Manage Team of creative Marketing thinkers
• Develop, implement, track and optimize client's digital marketing campaigns.
• Design, build and maintain social media presence.
• Plan and execute all web, SEO/SEM, social media and display advertising campaigns.
• Measure and report performance of all digital marketing campaigns vs ROI and KPIs.
• Identify trends and insights, and optimize spend and performance.
• Utilize strong analytical ability to evaluate end-to-end customer experience.
• Highly creative in devising digital campaigns that engage, inform and motivate.

Marketing Director & SEO Expert

Yuriy Fedkovych Chernivtsi National University

Assistant Professor

Booksfizz Ltd

- Recruit for all open positions using various approaches; 
- Create and schedule interview sessions for applicants; 
- Conduct phone and skype interviews and references 
- Assist with file compliance for new hires

Human Resources Manager

Vladyslav specializes in developing relationships and tailoring solutions to small-sized and mid-sized companies in Fintech and Travel & Hospitality industries.

Throughout his career, Vladyslav has been working with a variety of professionals from IT, HR, R&D and general management through small and middle business owners.

Vladyslav has an entrepreneurial mindset with a proven track record of success that enables him to work closely with decision-makers and hiring managers to assist with finding key resources for project completion and department expansions within organization.

Having developed an understanding of the day to day needs of FinTech and Travel & Hospitality industry, Vladyslav manages and executes contracts with clients to identify new markets, new partnerships, new ways to reach existing markets, or new product or service offerings to better meet the needs of existing markets.

Vladyslav is a leader, master communicator and negotiator with strategic skills including Devising Strategic Plans to Expand Sales, SWOT Analysis, Scenario Planning, Sales Forecasting, Tracking Industry Trends and Digital Marketing.

To arrange a call with Vladyslav, please send a direct message or email to vladyslav.kushneryk@gmail.com

Taplio

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