Valerie Schein's Linkedin Analytics

Hi! I'm Val. I’ve spent the last 12 years supporting the marketing strategy and brand development of rapidly-scaling B2B technology companies. Having started my career in public relations, I have a deep appreciation for the impact of authentic, informative and inspirational storytelling. Serving both B2B and B2C brands, I’ve worked with stakeholders across the business to discover and develop the stories that help businesses connect to their target audiences. I’ve also had the opportunity to apply my creativity to the visual elements of brands, both as the graphic artist and as the liaison between the brand and our creative agencies. My work has spanned from digital banners to magazine ads, large-scale signage to interactive white papers, and much more. My most cherished work has been leading a talented team of marketers to develop and grow brand, content, public relations and event strategies to support the growth of an international technology firm supporting the leisure and attractions market. My approach to leadership: There has been no greater gift in my career than the opportunity to lead, and I care deeply about the growth, success and happiness of the team I serve. I believe that every employee should: - Have an opportunity to do work that challenges and engages them - Be celebrated for their unique contributions and point of view - Feel welcome to share their ideas, ask questions, and try new things - Be provided consistent, thoughtful and honest feedback about their work and path forward My strengths: Brand Strategy | Content Marketing | Team Building | B2B and B2C Marketing | Brand Development | Executive Communications | Thought Leadership | Communications Strategy | Content Strategy | Global Marketing | Creative Strategy | Ad Campaigns