AutoScout24

Senior Manager, Performance Marketing

Autobahn Security

- Leading the  global acquisition strategy to achieve the company’s vision for scaling revenue.
- Collaborate with Product Management, Sales, and Customer Success to build and optimize predictive and/or personalized messaging to capture leads, refine customer experience, and optimize conversion. 
-Propose new and creative approaches to retarget potential prospects & engage existing customers and converting leads into customers.
-Deep Performance Analysis using various tools including, but not limited to FB Ads, Twitter Ads, Google Ads, Microsoft/Linkedin Ads, Google Analytics, and CRMs to identify potential opportunities for growth driven by data-driven attribution models.
- Run hypothesis-driven A/B tests using common web optimization tools.
- Report and present on KPIs related to campaign performance and business impact (e.g, revenue, ROI,MRR, ARR, CAC, etc.)
- Audience Building Based on Demographic, Behavioral, And Psychographic Segmentation.
- SEO Management

Lead, Performance Marketing

Babbel

- Data-driven campaign planning 
- Marketing funnel analysis and identifying areas for improvement
- Use of marketing intelligence and technology to pinpoint bottlenecks in existing growth strategies
- Close collaboration with sales and IT departments to ensure optimal CRM processes (HubSpot)  
- Attribution modelling, automation development and forecasting

Manager, Marketing Operations

adam.ai

- Lead the acquisition strategy to achieve the company’s vision for scaling acquisition efforts globally.
- Collaborate with Product Management, Sales, and Customer Success to build and optimize predictive and/or personalized messaging to capture leads,  refine customer experience, and optimize conversion. 
-Propose new and creative approaches to retaining, engaging, upselling, and cross-selling customers and converting leads into customers.
-Deep Performance Analysis using various tools including, but not limited to FB Ads, Twitter Ads, Google Ads, Microsoft/Linkedin Ads, Google Analytics, and Hubspot to identify potential opportunities for growth driven by data-driven attribution models.
- Run hypothesis-driven A/B tests using common web optimization tools.
- Report and present on KPIs related to campaign performance and business impact (e.g, revenue, ROI, Customer LTV, CAC, ARPU, etc.)
- Audience Building Based on Demographic, Behavioral, And Psychographic Segmentation.
- SEO Management

Lead, Growth Marketing

Instabug

- Planning and executing all paid acquisition campaigns across different channels & Liaise with Marketing, Sales and Product development to ensure brand consistency
- SEO Management
- Performance Analysis, Forecast & Planning (Weekly, Monthly, Quarterly & Annually)
- CRO & LPO
- A/B testing website content in terms of benefits, value propositions and call to actions for better conversion rates.

Growth Marketer

tajawal

- Content Management
- Improve organic search results through transactional, navigational, informational, and commercial focused content
- Market and Competitive Analysis
- On/off page Technical SEO
- Manage and execute implementation of user acquisition strategies and execute campaigns across different channels

Growth Marketing Executive / Content Manager

Almosafer

Seera Group

ripplemark Egypt

- Supervising Social Media Platforms
- Platform Strategy
- Content Creation.
- Creation of Cohesive Structure for Marketing Goals & Objectives for Clientele.
- Social Media Planning and Strategy.
- Online Social Measurements and Reports.

Digital Marketing Executive

A performance & growth marketing guy with 7+ years of hands-on experience in building exponential growth engines, scaling acquisition, and maximizing revenue.

Helped companies grow from 5/6 digits to 7 digits in ARR, through building agile full funnel strategies, decreased CAC, built teams, launched optimised websites, exchanged chocolate cake recipes and more.

Tackled challenges in industries like Cybersecurity, FinTech, App Monitoring, Productivity, E-Learning and Travel.

Areas of Expertise: 
- Growth Model Strategies and Product-Led Growth
- B2B & B2C Acquisition and Conversion
- Analysis and Market Research
- Data-Driven Experience Optimization & A/B Testing
- Search Engine Optimization & Content 

Certified from Apple, Google, Meta, CXL, Udacity, Hubspot & Reforge.

Taplio

Wael Kamel's Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Wael Kamel's Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Wael Kamel's Linkedin Analytics