Wendi Dawson's Linkedin Analytics

Over the past 25 years I have been working with companies and organisations in the Australian and New Zealand markets to achieve growth and advantage for their brands. Throughout my career I have enjoyed working as part of various senior executive teams to achieve their strategic growth goals and hone their competitive advantage. Leveraging off my extensive background in consulting, sales and leadership development, I have worked to create high-performance cultures and teams, using coaching and mentoring to refocus a company’s culture on creating the best experience and outcome for their customers. As an experienced B2B sales leader selling into a variety of industry sectors including financial services, wealth, medical/healthcare, and business services, I can identify market trends and develop sales strategies to retain and grow existing customers, win new business, grow market share, and transform sales teams. Most of all, I have learned that to achieve significant success and growth you must focus on the customer experience and outcome – continually delivering a better service today than yesterday. These experiences strengthened me to become a more insightful, resilient, empathetic, and optimistic leader – especially for organisations and business communities during times of volatility, uncertainty, and change. As the President of the Melbourne Business Network, I champion the interests and economic development of private business and curate a community of business owners who learn from another and create new commercial connections.