Whitney Gibbs's Linkedin Analytics

Experience with content syndication (Salsify, Stibo PDX), product information management or PIM (Informatica, Stibo), eCommerce content data models and taxonomies, eCommerce digital shelf measurement (Edge by Ascential), digital asset management or DAM (Sitecore), and supporting business processes and success metrics. Passion for change management, transparency and great knowledge management systems (JIRA, Confluence, and Agile). Analytical problem-solver who transforms broken tools and processes in marketing technology. Focus on speed to market, improved user and employee experience, and greater ROI through operational efficiency. Seeking a collaborative team in with a culture of curiosity and creativity. KEY ACCOMPLISHMENTS • Global Scale: Implemented marketing technology programs, tools and processes for two global brands. • Process Improvement: Reduced time to market by half and improved accuracy of product content by 75%. • Program Management: Identified unifying narratives and goals across siloed teams to deliver complex projects with a focus on driving organizational value and building team culture.