WKND Investments

Managing Partner

SteamLine Luggage

Investor / Growth Partner

Ativafit

naturemary

Stojo

WKND Digital

Managing Partner | Chief Growth Officer

Chief Growth Officer | WKND Digital 

The Bomb Co.

The Innocent

Director of Ai Technology

Groomie

My Nerdy Needs

Investor / Silent Partner

Key Responsibilities and Achievements:

Pioneered the conception and growth of MyNerdyNeeds, recognizing the immense potential of DTC marketing to reach and engage with a global customer base.

Developed a unique brand identity, seamlessly blending stylish designs with elements of geek culture, capturing the imagination of our target audience and standing out in the industry.

Engineered and managed a state-of-the-art e-commerce platform, leveraging advanced technologies and user-centric design to deliver an exceptional online shopping experience.

Deployed data-driven marketing techniques, leveraging analytics and customer insights to craft highly targeted campaigns, personalized recommendations, and dynamic pricing strategies.

Implemented cutting-edge social media and influencer marketing strategies to amplify brand visibility, cultivate an engaged community, and drive customer acquisition.

Utilized innovative retargeting and remarketing techniques to optimize conversion rates, boost customer retention, and maximize lifetime customer value.

Spearheaded the development of immersive virtual and augmented reality experiences, allowing customers to visualize and customize their purchases, enhancing engagement and satisfaction.

Embraced marketing automation tools and machine learning algorithms to streamline processes, enhance personalization, and improve operational efficiency.

Fostered strategic partnerships with tech platforms, digital agencies, and marketing experts to stay at the forefront of DTC marketing trends and leverage emerging opportunities.

Led a cross-functional team of digital marketing professionals, fostering a culture of innovation, collaboration, and continuous learning.

Marketing Director

𝕰𝖓𝖙𝖗𝖊𝖕𝖗𝖊𝖓𝖊𝖚𝖗,

Taplio

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Grayson Cross's Linkedin Analytics

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