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"It's not what happens to you, but how you react to it" ~ Epitectus π Inspired by Steven Covey, the Stoic philosophy and a good hard rock riff played loud on a Marshall, I am a pro-active digital enthusiast with over 20 years experience in Marketing & Technology roles, helping global corporations succeed in their π ³π Έπ Άπ Έππ °π » πππ °π ½ππ ΅π Ύππ Όπ °ππ Έπ Ύπ ½ π‘ In a complex world prone to perpetual change, agility is no longer just an option. Thatβs why I consistently move between two extremes : keeping my focus on quick wins whilst establishing a long-term vision that brings future rewards, being a marketing executive in a $10B company and an entrepreneur running +20 websites, using both left and right sides of my brain to propose innovative solutions, valuing EQ as much as IQ, continuously optimizing daily routines yet welcoming the unexpected, thinking strategically as much as going in tactical details. π I loved maths at school, I guess it explains how I became a data-driven marketer. Iβm also obsessed by automation (IFFT changed my life) and measurement (kind of a quantified-self geek, monitoring health data & sport activities for years already). I just see new technologies as opportunities to simplify & improve life. π My leadership style is grounded on the values I convey to my kids : Respect β Perseverance - Excellence - Cooperation β Humility. Iβm considered as a good communicator, influencing with integrity and simplifying complexity. In my spare time, Iβm excited by dancing flamenco π, writing children novels π, running ultra trails in mountains β°οΈ, discovering new cultures π and learning something new every day π§ β My expertise: β’ Digital Transformation β’ Digital Strategy and Governance β’ Advanced Analytics β’ Marketing Mix Modeling β’ Business Architecture (TOGAF certified) β’ Customer journey mapping β’ OmniChannel & Closed Loop Marketing β’ Inbound Marketing, Marketing Automation β’ e-Commerce in B2B & B2C β’ Innovation & Change Management β’ 70-20-10 Learning & Development β’ Service Design Thinking π Now enough of "me, myself & I": how can I help you ?
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