MatthCon

As the founder of MATTHCON, I help B2B companies – from startups to established brands – accelerate growth through hands-on marketing strategy, content creation, and automation. I specialize in lean marketing setups, powerful messaging, and conversion-focused execution.

My services include:
• Strategic marketing plans tailored to business goals
• Website and content optimization (SEO, UX, messaging)
• CRM and marketing automation setup and management
• Social media campaigns and growth
• Event and brand activation support
• AI-enhanced marketing workflows for efficiency and scale

I work closely with founders, marketers, and sales teams to bridge strategy and execution, with a focus on measurable impact and creative simplicity.

Freelance Senior Marketing Consultant

InvestSuite

As Head of Marketing at InvestSuite, I lead the company’s marketing strategy, focusing on brand growth, demand generation, and digital optimization to drive business success in the fintech industry.

Head of Marketing

Webkoffie

- Marketing Strategy
- Marketing Consultancy
- Lead Generation
- E-commerce
- Webdesign
- Webdevelopment
- Online Advertising
- Social Media
- Analytics

Owner

FLOWSPARKS

overseeing the planning, development, and execution of FLOWSPARKS’ marketing, advertising, marketing operations and brand initiatives.

About FLOWSPARKS:
With FLOWSPARKS we create FLOW: Flexible Learning in an Online World. 
FLOWSPARKS is an e-Learning software and service provider that offers everything you need to create engaging digital learning experiences. You can easily build e-Learning yourself using templates that are didactically, graphically, and technically supported. Making you as a user only have to focus on the content. This provides full autonomy for the creation and optimisation of any digital training.

Chief Marketing Officer

Lansweeper

Making sure Lansweeper is aimed towards sustainable growth, both on short-term as on mid to long term. 

Focused on increasing the inbound demand and increase both the quality and volume of leads/downloads. To get this done the Marketing team uses everything available, whether it is search engine marketing, video marketing, paid advertising, social, websites, CRO, affiliate marketing, Content marketing, contests, etc.

About Lansweeper:

Lansweeper is a growing IT company that develops, supports, sells and markets the namesake software. The software solution is used by IT professionals worldwide in organizations of all sizes to discover & manage their entire IT network.

Demand Generation Manager

Marketing Manager

Artexis Easyfairs Benelux

Responsible for developing a web strategy and for implementing it for the Artexis Easyfairs venues and events in order to sell (on line ticketing, promotion of our venues & meeting centers to potential organizers, promotion of shows to potential exhibitors, web bannering & ads, ...), to create loyalty (content, advantages, 365 days presence, ...), to capture data (personal & professional, interests, profiles, ...) , manage web data & web data flows and to generate, optimize & measure traffic (Google analytics)

Responsible for developing a social & mobile strategy and for implementing it for the venues and events.

Head of Digital Marketing Benelux

FLIR Systems

Responsible for
- SEO 
- SEA
- Social Media 
- Web and Electronic Media 
- E-commerce


for Europe, Middle East and Africa.

Web, SEO & Electronic Media Specialist EMEA

Provincie Antwerpen

- Final editing
- SEO
- Tridion
- Liferay
- Social Media
- Google Analytics
- Webtrends
- Wordpress

Web Consultant

Plantijnhogeschool

Bachelor in communications and advertising, communications and advertising

Courses of choice: Webdesign, Event management, Photography & Desktop Publishing

Student Commerciële Communicatie

Head of Marketing at Investsuite! Leading the company’s marketing strategy, driving brand growth, and supporting innovation in fintech. With over 15 years of experience in digital marketing, web design, and strategy, I’m passionate about creating impactful campaigns that deliver results. Previously recognized as a Google Partner and awarded for top-performing SEA campaigns, I look forward to contributing to Investsuite’s success in transforming wealth management solutions.

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