Yoav B. Guttman's Linkedin Analytics

I help B2B SaaS companies grow smarter by aligning strategy, operations, and execution across marketing, sales, and product. As the founder of Demand Intent, I partner with startups and growth-stage companies to build and optimize revenue engines that actually perform. My work focuses on strategic marketing and operations consulting, with deep experience in demand generation, lifecycle marketing, paid media strategy, and full-funnel attribution. With over 15 years of experience, I’ve led both full-time and fractional engagements for in-house teams, agencies, and PE-backed businesses. Whether I’m building go-to-market strategies, improving marketing operations, launching campaigns, or optimizing MarTech stacks like Marketo, HubSpot, Salesforce, or ZoomInfo, I bring a hands-on, data-driven approach that turns complexity into clarity and activity into measurable growth. Clients typically bring me in when pipeline is growing but efficiency is lagging, when paid media isn’t converting beyond branded search, or when sales and marketing need better alignment around what’s working. I focus on driving strategic clarity, tactical execution, and real business outcomes—no fluff, just results. If you're looking to scale demand generation, streamline your marketing operations, or get better answers from your data, I’d love to connect.