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"You can write a bio for everyone else but yourself?" - true words spoken by my husband. After coming off a call with my business mentor, I discovered this new love for LinkedIn and it sparked so much creativity in me. I started helping others revamp their profiles and write up their summaries. When it came to mine, I hit a creative block. I thought I would have a cool story about how I got started in the world of content creation and influencing. Truth is, it just happened. I don't even remember what year I started posting on social media. I made an Instagram account and started posting fashion content. From the very beginning, building a personal brand has been at the forefront of everything. I built a strong, loyal community and then, my account was disabled. So I started a new account. I continued posting fashion content, working with brands, building my personal brand. It happened again. Instagram disabled my account but this time I knew I would get it back, I just had that feeling. And I did - 19/02/2021 was the day I got my account back and when I posted on my story, my story views and DMs blew up. People were wondering where I had been for months, they were searching for my page. That's the power of personal branding. I get so many DMs saying "I love your honesty, you say sh*t how it is", "You're so authentic and real". That's what inspired me to start The Femme Creators. I help women to build a stand out personal brand and show up authentically in their everyday lives. For me, authenticity is everything. You may be disliked but wouldn't you rather be disliked for who you are, then liked for who you're not? I had a 9-5 working in Lead Generation, until I didn't. They made me redundant quicker than you can say supercalifragilisticexpialidocious. So I decided not to apply for another role, and instead, go full time as a content creator and business owner. It has been the best decision. There is so much coming soon and I would love for you to be a part of the journey. Find me on Instagram, TikTok and Threads @zikrabouhafs. Let's chat! Business Instagram @thefemmecreators
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