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You have seconds to make a connection with buyer before they decide to move on (probably to a competitorโs site). Your messaging has to resonate. Thatโs where I come in. I help you make the value of your product compelling and easy to understand โ so prospects get it, sign up, and buy. ๐๐ผ๐ ๐ฑ๐ผ ๐ ๐ฑ๐ผ ๐ถ๐ โ Well, since you asked. Here's my process in a nutshell: โช Get to know your market, product and brand inside out (discovery) โช Dig into your customersโ pains, needs, hesitations and JTBD (research) โช Create a customer-informed message hierarchy based on priorities (strategy) โช Blend the art of storytelling with the science of buyer psychology, to help you tell a story that resonates with buyers (magic) ๐ช๐ต๐ฎ๐ ๐ฐ๐ฎ๐ป ๐ ๐ต๐ฒ๐น๐ฝ ๐๐ผ๐ ๐๐ถ๐๐ต โ ๐ Messaging Strategy Development / Sprints Get clear on how to articulate your productโs value proposition, own your differentiation and drive brand growth with a comprehensive messaging playbook and website copy. Have a consistent message that positions your product as the ideal choice. ๐ฏ 121 Strategy Sessions Feeling stuck? Stop going round in circles and borrow my brain instead. Get personalized support with your messaging, marketing and positioning challenges and make progress in a 60 or 120-min Zoom call. ๐ฅ Homepage Copy & Messaging Audit Discover whatโs working on your website, whatโs not, and how to fix it, in a personalized website messaging audit. Includes a video review and report with copy recommendations. ๐ช๐ต๐ฎ๐ ๐ฟ๐ฒ๐๐๐น๐๐ ๐ฐ๐ฎ๐ป ๐๐ผ๐ ๐ฒ๐ ๐ฝ๐ฒ๐ฐ๐ โ โ๏ธ Lower client acquisition costs โ๏ธ Increase sign-ups, sales & conversions โ๏ธ Get your team aligned on a powerful story โ๏ธ Assert your positioning in a crowded market ๐ช๐ต๐ผ ๐ฎ๐บ ๐ โ Hey! Diane here (ofc). Iโm a messaging expert and conversion copywriter. The power of words drives me, and mediocre messaging drives me crazy. When Iโm not lifting weights or sippinโ a glass of Merlot (fortunately not at the same time) youโll find me researching, strategising and writing. ๐ช๐ต๐ผ ๐ฑ๐ผ ๐ ๐๐ผ๐ฟ๐ธ ๐๐ถ๐๐ต โ Growth-driven B2B Tech & SaaS companies that are struggling to cut through the noise, and want to get better results from their marketing with copy that *actually* resonates. Past clients include: ๐ฑSaaS: Messente, Dash, Reveall (acquired), WLL, Chronicle, Zoomforth, Smartcat ๐ค B2B: CXL, Flying Cat Marketing, Accora, Cloudbox, Raze Marketing, ISSET (NASA) Made it all the way down here? Let's chat... ๐ฆ lionwords.com ๐๐พ hello@lionwords.com ๐ calendly.com/lionwords/intro-meeting ๐ฌ + espaรฑol, italiano, catalร
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