Matt Barker

Ghostwriter + Writing Coach driving $1M+ for CEOs.

If you're a busy 7 figure marketing agency owner, you probably:

1. Hate writing LinkedIn posts
2. Have no time to write LinkedIn posts
3. Have no idea what to post on LinkedIn
4. Don't understand how to use LinkedIn well
5. Don't have the confidence to write LinkedIn posts

You might be all 5. You might just be 1.

Why does that matter?

Well LinkedIn is where it's at right now. 

And there's still less than 2% of users creating content on LinkedIn.

Which means standing out will never be easier than it is right now.

Don't believe me?

Here's 5 things 7 figure marketing agency owners have said LinkedIn helps them do:

1. To attract talent
2. To stand out from competition
3. To create awareness for brand and self
4. To communicate what the company’s doing better
5. To create awareness so customers know where to find them

Just posting does all 5 of these and more.

But you don't have time for that...

You're too busy doing other stuff like, I don't know, running your business.

So what happens now?

I'll ghostwrite LinkedIn posts for you.

I generated over 11,000,000 views on LinkedIn in 2022 and over 400 inbound leads and enquiries for my own personal brand.

And in the last 9 months into I’ve generated over 6,000,000 views, 40,000 new followers and driven over 7 figures of projected revenue for clients’ brands.

That's how powerful LinkedIn is when your posts are written well.

And no, I don't mean posting:

- Boasts about your success
- No context selfies
- Pointless fluff

I mean ACTUALLY useful content. Written by a real copywriter. Who leverages human emotion, proven frameworks and your customers pains/problems to get real results.


So, your decision is this:

A - Do you want to sit and do nothing and wait for your competition to figure LinkedIn out?

or 

B - Do you want to sit and do nothing while I give you a voice, get you leads and grow your brand awareness on LinkedIn?


Take your time - let me know which one it is.

A or B.

If you decide B - DM me ‘i’m ready to go’ and let’s do this. 

Speak soon.

Founder

I save busy 7 figure marketing agency owners time writing LinkedIn posts.

I will write for you, helping you

- Grow an audience
- Get inbound leads
- Attract talent for your agency

Right here on LinkedIn.

Email me hello@mattbarkercopy.com. 

Or DM me on LinkedIn.

CIM | The Chartered Institute of Marketing

WS Training

Kesgrave High School

Ghostwriting & 1:1 Coaching for agency founders who want to get more reach & attract more clients.

The Digital Writer

Tips, strategies and advice to become a fast, engaging and profitable digital writer sent weekly to 11,000+ readers.

Writer

The Core Communication Group

Most recent role within the SIM and Mobile Accessories industry, where my key responsibilities were:

- Delivering successful client and direct marketing campaigns end to end, into independent and multi retail channels
- Working closely with the Marketing Director to secure marketing spend and execute effective multi-channel campaigns for clients such as O2, Vodafone and other MNOs, in line with budget and sales expectations
- Identifying new business opportunities through effective marketing planning and strategy
- Regular face to face client meetings, being day to day contact for clients

Marketing Campaign Manager

Thompson & Morgan

A role in which I managed the Van Meuwen brand that sisters T&M. My key responsibilities include:
 
- Managing and growing sales for the Van Meuwen brand through all channels.
- Planning and implementing marketing campaigns, utilizing both online and print channels to produce email newsletters, homepage promotions, catalogues, inserts and newspaper advertisements that drive revenue for the brand.
- Producing product ranges for each gardening season, to maximize sales at the right time.
- Being the driving force behind the Van Meuwen brand’s look and appearance, liaising closely with designers to create print materials and ecommerce team members to create an effective and profitable online shop.
- Working closely with buyers to get new product to bring to the brand’s range and at the price that maximizes sales opportunities.
- Generating new business through affiliate websites such as Money Saving Expert, as well as online marketplaces such as eBay and Amazon.
- Reporting on KPI on a weekly basis to B2C Sales Manager to ensure the brand is on track to achieve longer term goals.
- Utilising Google Analytics to report on digital campaigns and produce future optimised campaigns.

Brand Manager

A role which began as Account Manager, however developed into more focus on developing existing accounts and relationships, as well as seeking new business. I took on a more senior role within the team of five, helping other account managers with day to day problems and playing a mentor role to the team administrator. My previous experience allowed me to effectively train my colleague and show them the ins and outs, as well as how to manage and produce effective, useful work to support the rest of the team.

Account Development Manager

Providing insightful, in depth and accurate data analysis on direct and email marketing campaigns, via Faststats and Microsoft Excel. From this, making suggestions and recommendations on future steps to improve company performance.

Marketing Data Administrator

Answering inbound telephone calls from customers with queries and giving them helpful, beneficial advice. This as well as handling customer order placements through a data entry system and processing credit and debit card transactions.

Customer Service Agent

New digital copywriting course The Digital Copywriter, out 15th Dec. Join 600+ waitlist below.

30 Proven Templates to Write Faster, More Engaging Content within 30 Days. Join 800+ Students:

I started Klowt in a small corner of my bedroom in the middle of a global pandemic. 

I did it because I believe, unequivocally that the future of branding is personal. 

That people buy from people.

But more importantly, they buy from people they *trust. 

And that is what Personal Branding does, builds trust. 

Builds trust to generate customer leads, position yourself as the employer of choice, become an authority and be recognised as the company all the other companies want to be. 

It’s human-centred marketing that delivers real results. 

To work with or for Klowt: info@klowt.com
For all speaking, podcast or media enquiries: amy@ameliasordell.com

______________________________________

To get to know me on a more personal level, follow me on YouTube, TikTok, Instagram and Twitter @ameliasordell.

Finlay James is an Innovator of the Year finalist at the APSCo Awards for Excellence 2018. 

APSCo Innovator of the Year Finalist

Security Recruitment Company of the Year

LinkedIn: Top 25 Most Socially Engaged Recruitment Agencies.

Sales Person of the Month

Employee of the Month

HubSpot

Inbound Certification

University of Westminster

English

Klowt

Did you know that individuals within a business have 10x the reach of a company brand?

It’s why we are THE dedicated Personal Branding Agency. We build entirely authentic personal brands for leadership, entrepreneurs and their teams that drive real results. 

It's a simplified, potent reintroduction of human-centred marketing that delivers the outcomes you need to grow your business.

We are KLOWT. And we are here to unleash the potential in your brand.

Are you ready?

EMAIL me - info@klowt.com

To get to know me on a more personal level, follow me on Instagram at:
https://www.instagram.com/ameliasordell

Founder - The Personal Branding Agency

Recruiter Labs

It is my mission to change recruitment’s lame reputation. And that starts with addressing one fundamental flaw – We all look, feel and act the same.

In a service industry where the customer has a choice of thousands of similarly priced options standing out is imperative to growth. I know and you know that you have the vision and the knowledge to be known as THE recruitment partner in your niche. But you’re struggling to articulate and communicate that to your customer.

You don’t even know where to start. That’s where I can help.

I can help you;
◼️ Win new customers
◼️ Increase and improve lead quality
◼️ Leverage your existing business to double revenue
◼️ Align your sales and marketing to improve GP
◼️ Become an industry leader
◼️ Generate a steady stream of high quality, committed leads that convert

You deserve to be known in your space as the expert you are and to have customers reaching out to you. You deserve to be able to build a sustainable, scalable and profitable recruitment business.

So, let’s start today. ❗️ DM me today ❗️ so we can get clear on your goals and transform your business into an industry leader.

E: amelia@recruiterlabs.co
P: +447858253708
DM me here on LinkedIn!

To get to know me on a more personal level, follow me on Instagram at:
https://www.instagram.com/ameliasordell

I genuinely love my work and am always eager to connect with other people in this amazing industry. If it makes sense, let's connect!

Marketing

11 Investments

I look after the Recruitment Marketing, Employer Branding and Employee Engagement functions across the 6 Recruitment brands that fall within the 11 Investments Group.

Employee Engagement Manager

Finlay James

I headed up the B2B and Employer Marketing at Finlay James, with a core focus on Branding | Employer Branding | Inbound Marketing | SEO-Driven Content | Social Media Marketing. 

Other skills and responsibilities:
Strategic Planning and Budget Planning 
Project Management and Reporting 
B2B Lead Generation 
Candidate and Client Lead Generation (MQL)
Google Jobs Optimisation (Schema)
LinkedIn (Recruiter, Job Adverts and Paid Advertising)
Social Media and Paid Social (LinkedIn, Glassdoor, Twitter, Instagram)
Award Marketing
Collateral and Graphics 
Copywriting - Blogs, Whitepapers, eBooks, brochures, web copy, PR articles 
Google Analytics 
Web Maintenance (Umbraco, Wordpress, Volcanic)
Broadbean and Job Boards

B2B Marketing Manager

Finlay James is a global leader in IT Recruitment. Combining local and global expertise, Finlay James has helped companies from Start-Ups to Digital Agency’s, SaaS, Technology and Mobile companies across UK & I, EMEA, USA, and APAC.

As part of the Digital Team, but core expertise lay with AdTech, MarTech, Data Analytics, and Audience Profiling.

KEY ACHIEVEMENTS:
• Implemented a successful lead generation email campaign, resulting in the acquisition of two major clients.
• Redesigned the way the team attracted talent, measurably increasing applications with higher quality candidates.
• Achieved three promotions for my performance and value-add to the company’s business goals.
• Won Employee Person of the Month March 2016 and Sales Person of the Month April 2016.
• Left on 129% of target.
• Achieved 514% of my March 16 target and 255% of my July 16 target.
• Towards the end of my tenure at Finlay James, I took on a junior team member; Development, training, mentoring, performance reviews and weekly planning.

I left Finlay James to take a well-earned maternity break.

Executive Search Team Lead

Finlay James is a global leader in IT Recruitment. Combining local and global expertise, Finlay James has helped companies from Start-Ups to Digital Agency’s, SaaS, Technology and Mobile companies across UK & I, EMEA, USA, and APAC.

Executive Search Consultant 

Talent Consultant

Eitherside LTD

Business owner and Managing Director of an online women's wear boutique. 

• Developed company business plan and secured funding. 
• Built the e-commerce site using Shopify, with basic HTML coding.
• Developed optimised e-commerce, blog and social content.
• Marketing strategy; Including influencer outreach, PPC, SEO, content/copy, B2B lead generation campaigns, PR, and Communications. 
• Managing and generating all Social Media content and organically achieving nearly 20,000 followers across Facebook, Instagram and Twitter. 
• Managed the day to day running of the business, including P&L, new wholesale business pitches and supplier relations. 

KEY ACHIEVEMENTS:
• Featured in The Daily Mail on three separate occasions. 
• Increased sales by 200% on selected products, following a successful influencer campaign. 
• Taught myself basic HTML coding skills, building my e-commerce site from scratch using a 'bare bones' frame. 
• Onboarded 12 international boutiques and e-commerce sites to stock our brand, Eitherside.

Business Owner

Crazy Cow Events - Event Management and Venue Finder

This was a sales role that saw me develop new business for over 1500 venues Nationally. 

I worked with organisations such as KPMG, Natwest, RBS, Deloittes and Capgemini on Summer, Christmas and Corporate functions. 

Key Achievements:
Sold over £300,000 of events over 11 months. 
Developed business relationships into the North East and North West of England.

Senior Events Coordinator

Eclectic Bar Group

I worked at Embargo 59 full time whilst completing my BA in Public Relations.

Guestlist and Sales

Myla

PR and Marketing Assistant (Intern)

Hillgate PR

PR Account Executive (Intern)

Personal Branding Strategist - I brand people, not businesses 🔥 Speaker, Founder at Klowt, The Personal Branding Agency 🚀

Charles Adkins

In the multifaceted landscape of technology and finance, my journey spanning two decades has been marked by strategic leadership, innovative financial solutions, and a pioneering spirit in embracing nascent technologies.

My professional and polished communication skills have not only led me to speak at over 50 events in the past 5 years but also to assume leadership roles where relaying complex ideas in a simplified manner has been paramount to growing organizations. 

I spearheaded the creation of a Thought Leadership Council for NFTs, which organized 30 events in 12 countries and amassed 45,000 global members from the world's top companies and governments. This effort has underscored my dedication to the confluence of blockchain technology, finance, and education.

My transparent and optimistic approach, especially when differentiating the genuine technology use-cases of blockchain from currency-focused talking points in public discourse, has been a cornerstone of my journey.

Unlike many in the industry, I’ve navigated spaces with a transparent persona, avoiding anonymity, pseudonyms, or cartoon avatars, ensuring trust and clarity in all interactions. This is something I feel has been needed to build trust with global thought leaders and executives. 

As we stand on the cusp of a technological revolution with AI and quantum computing, my decade-long outlook to the future recognizes the utility of decentralized and verifiable transparent information as essential, extending from governments and enterprises all the way to individual users.

In the very near future, the idea of having a hyper-performant blockchain at the core of your business will not just be a "nice to have" but rather an imperative tool to enact commerce.

Global Lead - Business Development

Key Responsibilities:

Partnership Development: Identify, establish, and nurture strategic partnerships with blockchain projects, technology companies, industry consortia, and other relevant stakeholders. Collaborate with partners to explore synergies, drive integrations, and jointly promote the adoption of the Aptos blockchain.

Market Expansion: Conduct market research to identify new business opportunities, target industries, and potential customers. Develop Go-to-Market strategies to penetrate identified markets and expand the user base of the Aptos blockchain. Work closely with the marketing team to drive awareness and demand generation initiatives.

Relationship Management: Build and maintain strong relationships with existing partners, clients, and industry influencers. Serve as the main point of contact for partners, addressing their needs, and ensuring a high level of satisfaction. Act as a trusted advisor, providing guidance on leveraging the Aptos blockchain to achieve their business objectives.

Deal Negotiation and Closure: Lead the negotiation and closing of partnership agreements, licensing deals, and other business collaborations. Collaborate with legal and finance teams to ensure contracts are in line with company policies and objectives.

Thought Leadership: Established myself as a thought leader in the blockchain industry by participating in industry events, speaking engagements, and contributing to whitepapers or thought leadership articles. Represent Aptos Labs in industry forums and engage in discussions to promote the company's vision and technological advancements.

Competitive Analysis: Monitor the competitive landscape, staying up-to-date with market trends, emerging technologies, and regulatory developments. Provide insights and recommendations to the executive team on potential threats and opportunities in the market.

California Department of Real Estate

Real Estate Salesperson

California State University, Fresno

Aptos

Aptos Labs is a premier Web3 studio of engineers, researchers, strategists, designers, and dreamers building on Aptos, the Layer 1 blockchain built with safety and user experience in mind, enabling developers to build scalable, future-proof applications. 

We are committed to developing products and applications on the Aptos blockchain that redefine the Web3 user experience. Our team of accomplished technical experts is dedicated to creating better network tooling and seamless usability to bring the benefits of decentralization to the masses.

Outlier Ventures

Outlier Ventures has been backing Web 3 founders since 2014 and is the world’s leading Open Metaverse accelerator program, and was one of the first VC firms dedicated to investing in the emerging crypto ecosystem. Their portfolio includes notable projects across DeFi, NFTs and blockchain infrastructure with a focus on emergent Open Metaverse use cases such as NFT-based play-to-earn games, augmented reality and more. 

Our Base Camp and Ascent programs are constantly looking for founders accelerating the open Metaverse thesis by launching token networks. We provide a proven framework for growth while weaving together a global network of over 1,000 of the world’s leading Web 3 founders, protocols, and VCs to form an ecosystem of mentorship and investment.

Startup Mentor

F5 Consulting Group, Inc

F5 Consulting Group is a leading technology partner specializing in the creation of top-tier software solutions. We offer a range of services including the development of sophisticated web applications, mobile apps, games, cloud services, artificial intelligence, blockchain, IoT, AR/VR buildouts, and financial services applications.

Our expertise extends to gaming strategy and metaverse development, particularly in the realms of Roblox and Fortnite. We also offer consultation services for businesses looking to capitalize on the opportunities within the digital realm, including Web3 and Web4 technologies, blockchain, and future tech consulting.

In addition to our tech-focused services, we at F5 Consulting Group also facilitate strategic brand alliances and collaborations, leveraging our extensive network of connections and industry-specific knowledge to help businesses grow. We also offer premier concierge solutions, providing access to a diverse network of resources and services to meet unique and unconventional needs.

With a focus on crafting technology that not only fulfills requirements but also helps businesses excel in their ventures, we are a trusted partner for those navigating the constantly changing world of technology and interactive entertainment.

LandVault

Landvault is the largest metaverse builder with over 100 million square feet of virtual real estate, more than 120 full-time creators, and nearly 300 completed projects. We’ve been helping brands build and grow in gaming environments since 2017 and the metaverse since 2021. Landvault’s platform-agnostic proprietary technology and creative powerhouse builds and delivers tailored, data-driven, and optimized business solutions and insights. We help clients launch, optimize, and monetize metaverse experiences. Landvault’s mission is to accelerate the metaverse economy through technology with a vision of a fairer wealth distribution across the web. 

LandVault’s platform-agnostic proprietary technology and creative powerhouse builds and delivers tailored, data-driven, and optimised business solutions and insights. We help clients launch, optimize, and monetize metaverse experiences. 

LandVault’s mission is to accelerate the metaverse economy through technology with a vision of a fairer wealth distribution across the web.

Vice President of Strategy 

Polygon Labs

Polygon Labs develops Ethereum scaling solutions for Polygon protocols. Polygon Labs engages with other ecosystem developers to help make available scalable, affordable, secure and sustainable blockchain infrastructure for Web3. 

Polygon Labs has initially developed a growing suite of protocols for developers to gain easy access to major scaling solutions, including layer 2s (zero-knowledge rollups and optimistic rollups), sidechains, hybrid chains, app-specific chains, enterprise chains, and data availability protocols. 

Scaling solutions that Polygon Labs initially developed have seen widespread adoption with tens of thousands of decentralized apps, unique addresses exceeding 207M, over TK million smart contracts and TK total transactions processed since inception. 

The network is home for some of the biggest Web3 projects and well-known enterprises. Polygon Labs is carbon neutral with the goal of leading Web3 in becoming carbon negative.

Vice President

Nike

NIKE, Inc., named for the Greek goddess of victory, is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide variety of sports and fitness activities.

Operating segments for the Nike brand are: North America, Europe, Middle East and Africa, Greater China, Asia Pacific and Latin America. Wholly-owned subsidiaries include Converse Inc., which designs, markets, and distributes casual footwear, apparel and accessories. The company was founded by Bill Bowerman and Phil Knight in 1972 and is headquartered in Beaverton, Oregon.

Senior Marketing Specialist

Red Bull

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves everyday: how can we do it better? Check out our open roles to become part of the world of Red Bull.

The Walt Disney Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages.

Creative Copywriter

U.S. Department of the Treasury

The Treasury Department is the executive agency responsible for promoting economic prosperity and ensuring the financial security of the United States. 

The Department is responsible for a wide range of activities such as advising the President on economic and financial issues, encouraging sustainable economic growth, and fostering improved governance in financial institutions. 

The Department of the Treasury operates and maintains systems that are critical to the nation's financial infrastructure, such as the production of coin and currency, the disbursement of payments to the American public, revenue collection, and the borrowing of funds necessary to run the federal government. 

The Department works with other federal agencies, foreign governments, and international financial institutions to encourage global economic growth, raise standards of living, and to the extent possible, predict and prevent economic and financial crises. 

The Treasury Department also performs a critical and far-reaching role in enhancing national security by implementing economic sanctions against foreign threats to the U.S., identifying and targeting the financial support networks of national security threats, and improving the safeguards of our financial systems.

External Consultant

Morgan Stanley

Morgan Stanley Real Estate Investing (MSREI) is the global private real estate investment management arm of Morgan Stanley. With ~200 professionals in 17 offices across 13 countries plus decades of experience investing internationally, MSREI is uniquely positioned to execute core and value-add / opportunistic strategies globally.

Morgan Stanley Investment Management has been a significant provider of capital to middle-market companies in North America. We invest across a range of industries and specialize in buyout strategies, including founder recapitalizations and “buy and build-up” situations. 

In addition, we have a well-established team that focuses on late-stage investing in high-growth companies and, for close to 25 years, we have been a leading player in the Asia-Pacific private equity market.

Private Equity Specialist

Global Partnerships @ Aptos Labs | Author - The Future of Community | Helping You Win Big In The Next Evolution Of Technology

The Future of Community is not just a book; it’s your passport to exploring unseen territories of the evolving digital realm. Make your business future proof to the rapid changes in technology by building and engaging your community today!

PRE-ORDER The Future of Community

Urban Land Institute

National School Boards Association

State of California

🇺🇦 Eddie Shleyner

Founder of VeryGoodCopy.com, essayist

Hey there, I’m Eddie 👋

I’m a copywriter, content marketer, and the founder of VeryGoodCopy.com, where I publish “micro” essays, interviews, and courses about copywriting and creativity. 

Enjoy!

"One of the best copywriting blogs around." 
- Wistia

"One of the content marketing industry's best copywriters." 
- HubSpot

VeryGoodCopy.com is a blog about the art and science of written persuasion. Over 53,000 people subscribe to receive weekly micro-articles about copywriting, content marketing, and psychology.

It's also a direct-response copywriting and content marketing agency that ships clear, concise words that sell.

Click the link below to learn more.

University of Illinois Urbana-Champaign

Second City

Russian

VeryGoodCopy

"One of the best copywriting blogs around." 
- Wistia

"One of the content marketing industry's best copywriters." 
- HubSpot

VeryGoodCopy.com is a blog about the art and science of written persuasion. Over 60K people subscribe to receive weekly micro-articles about copywriting, content marketing, and psychology.

It's also a direct-response copywriting and content marketing agency that ships clear, concise words that sell.

Click the link below to learn more.

Boston University

Guest Lecturer

Ramp

Copywriting Consultant

Gong

Drift

Help Scout

Whereby

I'm regularly published on HubSpot, which maintains the most popular marketing blog on the web. I write about Copywriting, Digital Marketing, and Productivity, mostly.

You can visit my HubSpot Author Page using the link below:

	name		keywords	# followers	# posts	# engagements	eng. ratio	score
1.	Matt Barker	🇬🇧	linkedin writing	117,327	29	51,798	7.35%	21.4
2.	Amelia Sordell 🔥	🇬🇧	linkedin brand copywriting	154,300	20	18,876	6.18%	18.3
3.	Charles Adkins	🇺🇸	brand twitter linkedin	60,087	36	6,870	6.37%	16.67
4.	🇺🇦 Eddie Shleyner	🇺🇸	copywriting newsletter brand	107,994	17	4,615	5.32%	16.32

Taplio

The 100 Best Linkedin Influencers about copywriting

Looking for accounts sharing the most valuable insight on LinkedIn? You're in the right place.

Linkedin Analytics

Taplio

The 100 Best Linkedin Influencers about copywriting

Looking for accounts sharing the most valuable insight on LinkedIn? You're in the right place.

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