Ron Design

We engage digital experts to raise investments and boost the force of your team.

- For the last 3 years
- Over $73 000 000 clients' investment 
- From Seria A to Seria B

Let's talk about your next project…
Email: hello@rondesignlab.com

Co-founder / Company Strategist

Vessel

We did the second iteration of the project after the Seed investment. 

The project included a team of 4 designers. 

Made
- The mobile app of the main product
- App for Enterprise companies
- Several versions of websites
- Pitch for investment

The project has raised over $22,000,000 in 2 years of investment

My responsibilities included 
- Delivery
- Communicating with the team
- Optimizing processes to reduce development time

Product Manager

Kohler Co.

It is a tool for customers to identify their products and find new ones to buy.
I worked with the product manager to understand the requirements and help with the UX documentation.

This was a project from scratch, so I did all the steps of the project.

- Research/research phase:
 • Stakeholder interviews;
 • Сompetitor review;
 • User feedback;
- The UX part, which includes:
 • Mapping;
 • User paths;
 • Wireframe design;
- UI with high-precision design:
 • Animation;
 • Design system;
- Created a responsive version of the site.

CX Designer

Colgate-Palmolive

I created the design for a complex e-commerce platform for pet owners and veterinarians.

The main challenge was to lead the design process and translate the requirements into UX and UI design.

This was a project from scratch, so I completed all phases of the project.

- Research/research phase:
 • Stakeholder interviews;
 • Сompetitor review;
 • User feedback;
- The UX part, which includes:
 • Mapping;
 • User paths;
 • Wireframe design;
- UI with high-precision design:
 • Animation;
 • Design system;
- Created a responsive version of the site.

Formosa Financial

- Created an online cryptocurrency bank from scratch: 
- Research & discovery phase: 
- UX part, making a schema and framework: 
- UI with high-precision design, animations, and design system: 
- Created a responsive version of the system:

BETTERHOMES Holding AG

- Worked on a new version of the site:
- Went through all phases of the project: 
   • Research;
   • Mapping;
   • Wireframing;
   • High-fidelity design;
   • Animation;
   • Design System;
- Created a responsive version of the site:

MROSupply.com

- Improved site structures;
- Improved the UX of the checkout flow;
- Created a responsive version of the site;
- Made the design more unified, accessible, and understandable;
- Updated and improved the UX and usability of the project;

User Experience Designer

Huawei

Created a new vision of the operating system for cell phones

- Research/research phase:
 • Stakeholder interviews;
 • Сompetitor review;
 • User feedback;
- The UX part, which includes:
 • Mapping;
 • User paths;
 • Wireframe design;
- UI with high-precision design:
 • Animation;
 • Design system;

EverAD

Responsible for creating of all the UI designs in this company.

Product Designer

I am a founding partner of The Rondesignlab, which is a highly regarded digital product design company specializing in Fintech, B2B, SaaS, healthcare, and consumer products.

At Rondesignlab, we partner with global organizations such as Ford ($F), Fox Sports ($FOXA), Colgate ($CL), Samsung (SSNLF), Huawei, Kohler, Vessel, and many others to develop innovative digital products.

With over 15 years of extensive management experience in the technology and design industry, I have held various design, management, and leadership positions.

As a co-founder of The Rondesignlab, I am actively involved in strategy, marketing, and business development. In addition, as a partner, I am involved in projects to ensure the optimal implementation of our strategy and product design.

Skype Is Shutting Down for Good?   


Once the king of online communication, Skype is now saying its final goodbye. What happened?

Let’s analyze the key reasons from a technology, usability, and product strategy perspective.

🟣 Donatello – The Tech Evolution Gap

Skype failed to adapt to new technology standards. While competitors like Zoom, Teams, and Google Meet integrated AI features, noise cancellation, and seamless cloud sync, Skype remained stuck with outdated technology and an aging interface.

From a UX perspective: The outdated UI, lack of micro-interactions, and clunky navigation made the product feel old-fashioned.

🔵 Leonardo – Lack of Clear Strategy and Identity
Since Microsoft acquired Skype in 2011, the platform never had a clear strategic direction. Constant rebranding, unnecessary updates, and competition with Microsoft Teams only confused users and weakened Skype’s identity.

From a product perspective: A brand without a strong mission or vision loses user trust and loyalty.

🟠 Michelangelo – Faster and Simpler Alternatives Took Over
WhatsApp, Telegram, and FaceTime offered instant video calls without requiring logins or complex setups.

From a UX perspective: Skype required installation, sign-ins, and frequent updates. When competitors provide a one-click experience, it's hard to stay relevant.

🟢 Raphael – A Poor Mobile Experience
Skype was designed for desktops and never truly adapted to a mobile-first world.

From a usability perspective: Slow loading times, a cluttered interface, and frequent crashes made it frustrating to use. Meanwhile, Zoom, WhatsApp, and Telegram offered faster, smoother, and more reliable experiences.

If Skype had adapted to new technology trends, focused on mobile UX, and simplified the user experience, its story could have been different. But in the digital product world, being "first" is not enough—you have to evolve.

Jack R.

CX Designer at Rondesignlab, Co-Founder at Rondesignlab

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