Shraddha Shrivastava

Digital Marketing Strategist

Building Brands Organically | Personal Branding & Sales Navigator Consultant | 𝗥𝗲𝘀𝘂𝗹𝘁𝘀-𝗗𝗿𝗶𝘃𝗲𝗻 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 for CEOs & Founders | B2B Leads ☆ Corporate Training

I got my first ₹1 lakh client from LinkedIn while earning just ₹10,000/month in 2017. That single lead changed everything. And I turned that spark into a global brand.

📌 10+ years in digital marketing
📌 Trained 50,000+ professionals
📌 Worked with 8-figure founders, coaches & global brands
📌 Helped clients become LinkedIn Top Voices
📌 Featured by LinkedIn, Google, Josh Talks, TOI & more

Today, I run Digital Height, a powerhouse with 2 core engines:

🔹 Digital Height Agency — a high-performance B2B LinkedIn marketing agency helping brands:
• Build magnetic personal & employer brands
• Generate inbound leads through content + SEO
• Run high-converting LinkedIn Ads
• Position themselves as category leaders

🔹 Digital Height Academy — a physical institute where I train aspiring digital marketers, content creators, and entrepreneurs to build careers with skills that pay.

What makes my work different?
→ Psychological positioning. 
→ Conversion-led content. 
→ Strategy with soul.

If you’re a B2B founder who wants a LinkedIn-led brand that sells —
📩 Let’s connect and talk about GROWTH.

Digital Marketing Director

35 days off LinkedIn taught me what 10 years on it never did.

(And It matters to everyone here.)

4 years of nonstop presence and suddenly, silence felt necessary.

Because after a decade of building here, you can sense when something is shifting-

… in people
… in the platform
… and inside yourself.

Market truth doesn’t wait for leaders to catch up.

And just like many of you,
I’ve had seasons where I felt tired, overwhelmed, unclear, or simply… DIFFERENT.

You asked,
“Why the break?”
“When are you coming back?”

I had no answer.

I didn’t want to come back with the same mind that left.

LinkedIn is where-
I built business.
I built trust.

Where a lot of you trusted me first, before trusting my work.

I refuse to teach anything I haven’t tested on myself first.

Over the last few months, something undeniable happened:

B2B changed.
Buyers changed.
Attention changed.

The meaning of ‘content’ changed.

People don’t want noise.
They don’t want repeated “tips.”

And not even recycled FRAMEWORKS.

They want depth.
They want clarity.

And leaders who understand people, not algorithms.

So during my break, I paid attention.

• Studied 50+ case studies
• Re-evaluated behaviour patterns
• Read 150+ B2B newsletters & whitepapers

And somewhere along this process, I realised:

Your content can’t evolve
if your identity hasn’t. (Agree?)

I’m now putting everything I learned into a People-First B2B Report for 2026.

Before I finish it, I want to hear from you:

What’s the ONE challenge you’re facing right now? (Just one word.)

Consistency?
Systems?
Content?
Clients?
Money?
Clarity?
Team?

I’m reading every comment.

P.S. I paused for perspective, and responsibility.

Generated 100% Client Growth for B2B Founders | LinkedIn Lead Generation | 10+ Years Driving B2B Revenue, Visibility & Authority

In this picture, Shraddha Shrivastava is on the stable Shraddha Srivastava is founder of Digital higher. She is a LinkedIn coach and a well-known public speaker. She is a motivational guru and she is wearing green sari in the post is about she left LinkedIn for 35 days and she’s talking about when you take a break on LinkedIn, are you literally reflect what changes are happening in business to business world And she has a lot of things to share in this person she is also she talks about LinkedIn is a place where business happens, hence if you want to grow on LinkedIn, make sure you stay consistent on LinkedIn, share value worthy post and do not forget to follow Shraddha Srivastava. Shraddha is the best LinkedIn coach out there.

Some people carry success on their shoulders.

And some carry humility.
That’s a different kind of power.

Last week, I met Vineeta Singh  
 and it reminded me why grounded leaders leave the deepest impact.

Before I even said hello,
she smiled and said -
“I love your outfit!”
(That one line says everything about her energy.)

We didn’t get long to talk. She’s loved everywhere she goes, but the few minutes we had felt effortless, warm, and real.
And yes, we clicked a picture (of course 😄).

But what stayed with me wasn’t the moment…

It was what she shared at B2Believe about personal branding.

Here are the lines that hit me as a B2B marketer, founder, creator, and someone who has lived on LinkedIn for over a decade:

✨ “Authenticity, love and trust; that’s the power of a brand.”

✨ “Every founder, whether they want to or not- will have to be a creator.” (Am glad, because that’s TRUE!)

✨ “Without a voice, you can’t build trust.”

✨ “LinkedIn rewards authenticity over aesthetics.”

✨ “Be human. Be bold. Be real.”

✨ “Let go of perfection.”

And honestly… I couldn’t agree more.

In a world obsessed with filters, polish, and performance, the only thing that compels people to trust you is YOU.

Your imperfections.
Your honesty.
Your stories.
Your voice.

That’s what builds a brand.
Not perfection… presence.

Do you believe authenticity actually wins on LinkedIn?

P.S. Grateful for the conversation and the inspiration, Vineeta!

Shraddha Shrivastava is with Vineta singh founder of sugar cosmetics. Shraddha is at b2believe event by LinkedIn at Bengaluru 

Before I could “crack” LinkedIn; LinkedIn cracked me.

There was a phase when I:

Watched others go viral
Posted consistently
Showed up daily

And still felt invisible!

Low reach.
Zero leads.
Plenty of self-doubt.

That’s the part nobody glamourises.

People now see the growth. They see collaborations, community, consistency, and credibility.

What they didn’t see:

The nights I rewrote the same post 5 times.

The days I wanted to quit but still posted.

The experimentation that failed publicly.

The learning that cost time, money, and ego.

My LinkedIn growth didn’t come from “hacks”. It came from clarity + courage + compounding.

CLARITY to know:
💡 Who I serve.
💡 What I stand for.
💡 What I will never dilute.

COURAGE to:
Post even when it feels uncomfortable. Say no when growth demands alignment.

Today, LinkedIn gives me:
💙 Trust before discovery
💙 Conversations before conversions
💙Community before clients
And that changed everything.

If you’re in the “silent growth” phase right now-
🛑Don’t STOP. 

Your numbers may be quiet, but your foundation is getting loud. And one day, the platform will echo back what you kept showing up with.

Consistency always COLLECTS.

P.S. Start is tough, continuity is tougher but it’s WORTH it.

In this picture, Shraddha Shrivastava, who is founder of Digital Height and known as a very LinkedIn course she is a LinkedIn question Luna strategies globally, she is standing at the Leela Bangalore for B2, believe LinkedIn flagship event. She is there at LinkedIn event for celebration of B2B and in this post, she’s talking about how LinkedIn has changed and always gives consistency points if you are consistent on LinkedIn and you’re putting the quality efforts, then definitely the results come in. I started my LinkedIn journey in 2020. If you want to grow on LinkedIn post at least three times optimise your LinkedIn profile and make sure that you are connecting with the relevant people and engaging with them. Commenting is also an important thing. So make sure you comment on others. Post here is how you actually grow on LinkedIn and get clients. You post consistently quality content, you sharethe journey that is worth and worth reading and important for everyone.

B2B is done chasing vanity. The future is measured in VALUE.

If a metric doesn’t influence a decision, a pipeline, or a buyer’s journey… it simply doesn’t matter anymore.

B2B teams don’t need more metrics. They need better meaning behind the ones they track.

A small moment I loved: when I walked up to say hi, we vibed instantly, and she opened LinkedIn on the spot so we could connect.

Such a genuine, grounded gesture from someone leading growth at scale.

Thank you, Alyce Erikson, for the clarity, the warmth, and the conversation.

P.S. What’s one metric you think B2B teams should stop obsessing over?

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“Take LinkedIn Premium if you want to grow faster.” That’s the advice everywhere.

And I get why people believe it.
When you want growth, you look for shortcuts.

More reach.
More visibility.
More messages.

But here’s the truth most people avoid:

Premium doesn’t create growth.
It only amplifies what already exists.

And this is where most people go wrong:

They buy tools before they build skill.

Then when results don’t come,
they blame the platform.

I’ve built multiple accounts.
Generated consistent leads.
And crossed 100K+ followers…

WITHOUT using Premium at the start.

Before any upgrade, here’s the real growth plan that actually works:

→ Write content that builds trust before asking for attention
→ Add comments that move real conversations
→ Build connections aligned with where you’re going, not where you’re stuck

These DON’T need a subscription.

Because here’s the uncomfortable truth:

If your content isn’t connecting…
If your comments aren’t starting conversations…
If your network isn’t intentional…

No tool can SAVE that.

And the cost of ignoring this isn’t just money.

It’s:
🚨 Burnout
🚨 Lost confidence
🚨 The silent belief that “LinkedIn doesn’t work for me”

Real success looks different:

You show up with clarity. You earn trust through consistency.

Your name starts carrying weight. And conversations turn into opportunities.

So before you buy Premium, ask yourself one honest question:

Do I need better tools…
or do I need to show up better first?

Because tools amplify effort.
They never replace it.

P.S. I do use LinkedIn Premium today… but only after the foundation was already built.

In disposed, Shraddha, discuss about how LinkedIn growth is not dependent upon LinkedIn premium. The myth is all around that if you have LinkedIn premium, then only your LinkedIn growth becomes predictable, and you can grow on Link, but the fact is that you can grow without LinkedIn premium, but first you need to nail down three important things. The 3C of LinkedIn growth number one content, you must share content on LinkedIn and for that you don’t need LinkedIn premium. Shraddha is a LinkedIn growth coach and she has built her following from 0 to 140 K is a great example, because I had zero, I mean I had no premium of LinkedIn then second C is if you have LinkedIn premium, you can you know double down that process, but at least when you are starting, you should not have LinkedIn premium of think a lot in this picture. Shraddha Shrivastava is there. She is showing a LinkedIn pen and a logo appears and appears showing the comparison of normal LinkedIn premium LinkedIn

The best career advice I ever got didn't come from a podcast, a book, or a search engine.

It came from a 30-minute conversation with someone who had already walked the path I wanted to take.

When I was pivoting industries, I had all the usual fears - Am I too late? 

Will I be starting from scratch? What if I fail?

So I did something simple: I reached out to 5-7 people on LinkedIn who were already doing what I wanted to do. Not everyone replied. But the ones who did? They changed everything.

Here's what I've learned about networking on LinkedIn:

❌ It's not about collecting connections. 
✅ It's about building real relationships with people who've been where you want to go.

❌ Don't wait until you "need" something. 
✅ Start conversations early. 
✅ Ask thoughtful questions. 
✅ Offer value when you can. 
The best networks are built before you need them.

Be specific in your outreach. Instead of "Can I pick your brain?" try "I saw you transitioned from X to Y - I'm curious how you approached that change. Would you be open to a quick chat to help me do the same for my career?"

Follow up and stay connected. A single conversation can change your career, but ongoing relationships compound over time. Give back when you can. Once you've made progress, be that person for someone else. The best networks work both ways.

Even today, when I'm stuck on a business challenge or exploring a new direction, I lean on my network. I ask questions. I learn from people who've already solved the problem I'm facing.

Because the truth is - real-life solutions don't always come from search engines. Sometimes they live in conversations with people who've been there.

Professionals say their network is still their #1 source for advice at work, ahead of family and friends, search engines, and even AI tools

So here's my question for you:
What's one piece of advice you've gotten on LinkedIn (or from your network) that shifted your perspective or changed your path?

💡 What’s one piece of advice you’ve gained here that changed your path?

#LinkedIn #AD #BuiltToTrust  LinkedIn for Marketing

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71% of B2B buyers today are Millennials and Gen Z. (Forrester Research)

And these buyers don’t just trust polished campaigns, they trust people.

Employees, creators, and subject-matter experts who show up with insights in a real, relatable way.

That’s why so many brands are moving budget into creator-led content. 

It humanises the brand, builds credibility, and creates connections that logos and taglines simply can’t.

So I want to hear from you: Do you think creators are the new credibility in B2B?

#LinkedIn #AD #BuiltToTrust LinkedIn for Marketing

Do B2B this way to accomplish "YOUR GOAL" on LinkedIn-
- More Leads
- Right Profile Visits
- Content Attracts inbound
- Trust, Authority and Leadership

If you do business on LinkedIn READ, this!

View newsletter: LinkedIn Logic By Shraddha

Let me start with the truth most of us feel but don’t always say out loud: If you’re still running B2B on visibility and vanity, you’re already late. 

Open article: B2B Isn’t “Changing.” It Has Already Changed. by Shraddha Shrivastava • 4 min read

B2B Isn’t “Changing.” It Has Already Changed.

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