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I've spent the better part of 15 years building and leading high performance marketing teams that scale revenue and growth for B2B SaaS Startups I'm a hands-on player-coach known for delivering compelling brand experiences guided by authentic strategic storytelling. The five main pillars of my success are strategic vision, business acumen, developing top talent, prioritizing marketing fundamentals and “shipping” fast. In today's noisy and competitive world, a marketing team's greatest strength lies in its ability to ship: ideate, launch, measure, optimize and learn at scale. Core Skillsets: Go-To-Marketing (GTM) Strategy | Demand Gen | Growth Marketing | Pipeline/Revenue Growth | Pipeline Conversion | Account Based Marketing (ABM) | Brand Experience | Strategic Storytelling | Marketing Automation | Marketing P&L | Budgeting and Forecasting | Leadership & Team-Building Core Skillsets: Key Qualities: Strategic Thinker: I inspire teams by setting a bold vision aligned with business goals. Clear Communicator: I break down complex strategies into actionable plans, enhancing team and stakeholder collaboration. Emotionally Intelligent: I prioritize relationships, respect, and teamwork. Adaptable: Quick to adapt, I focus on learning and performance improvement. Hands-on Leadership: An avid player-coach, I lead by example, promoting a culture of dedication and respect. Collaborative: My teams are unified and goal-oriented, with marketing efforts closely tied to business outcomes. Business Acumen: My decisions are informed by a deep understanding of market dynamics and business strategies, aligned to business outcomes.
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