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I believe that sales is broken and I’m committed to fixing it from within. I’ve spent my entire adult life selling everything from tuxedo socks to landlines to real estate, software, and consulting services. I’ve worked for Fortune 100s, VC-backed startups, boot-strapped agencies, and even started my own thing a couple of times. As a buyer first and a seller second, I’ve observed that the buyer/seller relationship is primarily seen as self-serving by both sides. I aim to rectify that by piloting a better approach to selling that can be adopted by any organization that offers products or services to others. Sales is not supposed to be convincing people to do what you want them to do so you can get paid. Sales is proactively helping others achieve objectives they can’t on their own in a way that also fulfills and provides for oneself. Too often, when salespeople work for companies, they are simply using the infrastructure of that business and its market to get what they want for themselves. My belief is that when salespeople work as employees of a company, they have a duty to help the market achieve outcomes in a way that also helps the company they work for achieve its own mission and objectives. The difference between the kind of sales that leaves people feeling jaded and the kind that leaves everyone feeling fulfilled is a salesperson with an Outward Mindset. Everyday I strive to live my beliefs by leading sales for the Arbinger Institute. We sell the tools and support services that help organizations become more Outward by first adopting an Outward Mindset ourselves. As we lead by example, we hope to eventually turn the world of sales outward, so that everyone can become fulfilled through proactively helping each other achieve all the things we can’t do alone. Please send me a message if you’d like to learn more about what an Outward Mindset could do for both you as an individual and the culture of your organization.
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