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Romans Ivanovs

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The B2B marketing and sales landscape has changed... It is more competitive, tougher to analyse return marketing and less transparent in strategy decisions. Social media is littered with advice from lead generation agencies who claim to know an "easy way" to help you generate hundreds of leads a month on pay-per-lead terms. You only need to wait 2-3 months until it works... wink, wink... You're probably also experiencing one or more of the following problems: - Your MQL to SQL conversions keep you awake at night. - You're struggling to decrease the sales cycle. - You're relying on 1-2 channels or mainly on referrals to acquire customers for your B2B company. - You don't have a crystal clear differentiation in the market although you know you have a great service/product. What is a solution to all of this? A lot of the time it has little to do with simply driving more leads or hiring SDRs. The solution can only come from a new level of strategic understanding of your unique situation. This includes many factors. That's why deep and thorough research is critical. So what do you do? First, take an honest and critical view of your revenue programme (this is the hardest). You need to break things down to put them together in the right order. For example, audit your marketing funnel, your data, your plan, your resources. Then solve the actual problems. Establish proven processes. And start growing your business systematically. If you want to: ✔️ Integrate a proven revenue programme that drives the pipeline on Day 1 with a positive return on investment. ✔️ Significantly increase revenue (and profits) in 6-12 months. ✔️ Have alignment across your executives, investors and team on what is and isn’t working in your revenue programme. ✔️ A more controlled and predictable sales cycle. ​✔️ Increase your enterprise value to prepare you for any upcoming financial event. Then let's have a chat: https://calendly.com/romansivanovs/discovery-call

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