foxhue

Marketing Consultant

StubGroup 

A group of high-performing ad fanatics that solve our clients’ marketing needs in creative ways. Our solutions are always simple, compelling, and most importantly, get results. 

From paid search and display, to remarketing and comparison shopping engines, we provide solutions for brands that want serious, practical, growth-driven performance.

Marketing Director

Working with B2B/B2C companies in a variety of industries including E-commerce, Health & Wellness, Personal/Professional Development, Education, and Tech. 

Working on a variety of different missions from copy to design, strategy to growth.

Freelance/Fractional Marketing

Uncover Africa

Marketing strategy, tracking and analysis 
Website build (Wordpress) and optimization for upcoming Webapp
Email strategy and template builds

Marketing Advisor 

Loop Horizon

- Led a cross-functional team of 40 professionals in the planning and executing of integrated marketing campaigns across digital, print, and social media channels. 
- Implementation of Hubspot CRM
- Analyzed marketing data and key performance indicators to assess campaign effectiveness and make data-driven recommendations
- Event execution and post-event communication operations - Including in-person and webinars
- Rebranding and ownership of Loop asset library and creation of all new marketing materials, including rebuild of Webflow website, templates, content plan, and management of content production

Senior Marketing Manager

Belan - Kid's Couture 

Marketing Advisor

Alphawell Brands

Alphawell Brands is a consumer brand group focusing on scaling wellness brands globally.

- Email marketing optimization and campaign management for a 24% email marketing revenue share (119% increase month on month)
- Co-development of new stealth brands positioning, branding, product market fit, competitor research, and product development.

Teaching.com

- Increased YoY email revenue 23% through optimization of existing email automations and implementation of new automations/campaigns in customer.io. 
- Manage 1M+ database, turning strategic initiatives into actionable campaign plans for Typing.com (B2B) and Reading.com (B2C) and manage their execution + budget.
- Creation, implementation and testing of paid channels for B2C, increased CTR and CVR to download (from 0 to 1k signups). 
- Youtube channel growth from 0 to 5k subscribers, over 2M views on top video
- Sales enablement for new product features, launches, and trade shows. Grew funnel to 300+ demo signups converting at 35% across email, 400+ event signups through marketing assets, cold email campaigns converting at 10%  
- Campaign creation: from pitch to high converting landing pages, social, & email assets.
- Go-to-market strategy and positioning for new app launch

Product Marketing Manager

Marketing Specialist

PUSH Mind and Body

- Development of new B2B portal and GTM strategy including website redesign increasing inbounded leads by 25%
- Develop and monitor campaign budgets, optimise spend and performance, reporting & analysis. Top performing campaign saw >2M impressions with 1k event signups
- Ownership of digital strategy, content creation, emailing and online events. New brand playbook creation and implementation for messaging, persona, proposition, and strategy
- New business strategy and funnel, Hubspot CRM implementation and lead management.

B2B Marketing Manager

The Chillery

Plan and organize full content calendar in collaboration with the Cofounders
Own, develop and execute social media and email marketing strategy
Find new and exciting ways to engage customers via online channels to drive
awareness, conversation and engagement 
Identify and execute on opportunities to increase reach, grow audience, educate
consumers about our brand and offering, improve the customer experience and increase
customer lifetime value
Own end-to-end production of email campaigns and automations, including audience
segmentation, email content and data briefs
Implement effective and efficient processes for generating leads & measuring KPIs

Digital Marketing Manager

10+ years marketing & strategy experience in early-stage start-ups to multinationals ranging from pharmaceuticals to natural healthcare, technology to e-commerce. Having spent the last 10 years in 5 continents I bring international insights and the ability to adapt, create & implement tailor-made experiences for my clients.

"Success is not the result of spontaneous combustion. You must first set yourself on fire." 
-Fred Shero

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