Jake Ahles's Linkedin Analytics

I’m the Director of Strategy + Creation at Morel Creative, where I spearhead the transformation of brands through intentional visual storytelling and strategic content planning. I empower food and beverage brands to uncover their Brand DNA to position themselves unforgettably in the minds of their target audience. It's about moving beyond playing the content lottery - spraying and praying content, hoping something sticks - to crafting winning strategies that truly resonate. Utilizing our unique F.E.E.E.D. Framework™, I develop and implement bespoke visual strategies that elevate brand narratives and ensure they’re not just seen but thoroughly understood and remembered. Our award-winning video and photo production company, Foodtography Studio, creates visual content based on Morel Creative's Strategies. My mission is centered on ‘Future Foods’ brands, those at the forefront of creating a sustainable, climate-friendly future. I believe in the transformative power of food and beverage CPG brands to address the climate crisis, and I’m dedicated to helping them tell their stories in the most impactful way. With over 25 years of experience in photography, filmmaking, and digital marketing, I’ve partnered with over 300 global brands, enhancing their visual identities and market presence. Our work reaches beyond B2C; we have a solid track record in the B2B realm as well, proven through our Strategic Sales Recipe, which supports expanding brands drive sustained growth in retain and on-premise. I'm also a proud 'Girl Dad,' a role that inspires my work and drives my commitment to creating a better, more sustainable future through the brands we help grow. If you’re ready to take your Food & Beverage brand to the next level with a creative strategy that makes a difference, let’s connect. A quick chat could be the first step to transforming your brand’s narrative. Shoot me a DM or reach me at hello@wearemorel.com