Timothy Armoo's Linkedin Analytics

In 5 years, CVs won’t open doors. Where you went to university? Nobody will care. Worked at a Fortune 500? Cool story. But… irrelevant. The problem? Most people are still playing by the old rules. Polishing their CVs. Relying on brand-name employers. Thinking a fancy degree equals job security. But the world has changed. Founders don’t want polished. 1️⃣ They want proven. 2️⃣ What have you built? 3️⃣ What do you write about? 4️⃣ What have you launched, shipped, designed, or shared? GitHub. Substack. TikTok. LinkedIn. That’s your new portfolio. So here’s my best advice: Don’t just build a career. Build online proof of work. Every post, product, or project you share is future-you getting hired. The internet is the new Ivy League. Time to enroll. But the question is how? 👇🏾 Pick one platform. Don’t spread yourself thin. Start with the platform where your audience actually lives, LinkedIn for B2B, Twitter for tech/startups, TikTok for creators, GitHub for devs. Document, don’t overthink. You don’t need to be a thought leader. Just share what you’re building, learning, or struggling with. Authenticity > perfection. Build one small project. A landing page, a newsletter, a design mockup, a Notion template. Something you can point to and say: “I made this.” Publish weekly. One post. One insight. One tiny deliverable. Momentum is more valuable than viral hits.

There’s no such thing as overnight success. It’s a myth. 1️⃣ Your goals WILL take time, energy, effort, and maybe a lot of money. 2️⃣ There WILL be days when you question if it’s even worth it. 3️⃣ You might have to scrap a prototype and start over. 4️⃣ You may even abandon one idea entirely to chase a better one. But that’s part of the journey. Sylvester Stallone was broke and rejected countless times before Rocky made him a star. Vera Wang didn’t start designing until she was 40, now she’s a fashion icon. Colonel Sanders had his chicken recipe rejected over 1,000 times before KFC became a global brand. In a few years, you won’t care how long it took. You’ll just be glad you never gave up.

Why do you trust everyone else’s potential but doubt your own? What makes you think you’re any different from the people you admire? They had doubts. You have them too. They faced obstacles. You will too. They weren’t “ready.” They did it anyway. So what's the real difference? They took the leap. Now ask yourself, what’s stopping you? No money? Oprah grew up poor, wearing potato sacks as dresses. No big city? Sara Blakely built Spanx from a one-bedroom apartment in Atlanta. No fancy degree? Steve Jobs dropped out of college and changed the world. No connections? Daymond John built FUBU from his mom’s living room. Every excuse you have, someone else had too. But they didn’t let it hold them back. The truth is, no one is ever fully ready. The world doesn’t wait for perfection, it rewards action. So stop holding back. Take the leap. You’ll figure it out on the way. Are you ready to finally bet on yourself?

One person can change your life. This picture? It’s me at a prize-giving ceremony in Year 11, clutching four awards. The woman beside me? That’s Miss Sobaki, my English teacher and the reason I saw myself differently. At my school, being clever wasn’t cool. Footballers, actors, the fastest runners, they got the respect. Or if you had a reputation no one dared challenge. Me? I was "just" the nerd. But Miss Sobaki made me believe intelligence was power. She set a standard of excellence I couldn’t ignore. She’d say, “You’re gifted beyond belief. You can achieve anything.” And for some reason, she pushed me harder than anyone else. Maybe it was the African connection, her being Nigerian, me being Ghanaian. Or maybe… she just saw something in me before I saw it in myself. Either way, I'll forever be grateful for her. She helped me believe in myself, made me understand I didn't need to be anyone else and that I could truly achieve anything I put my mind to. It only took about eight failed business', couple bad investments, losing friends and reading loads of books...but we got there in the end 😅 Who was your Miss Sobaki?

If you want good things to show up in your life, you’ve got to start by believing you actually deserve them. Sounds simple, but it’s huge. The moment you begin to see your own worth, not because of what you’ve done, but just because of who you are, everything starts to shift. You stop trying to prove yourself, and instead, you start attracting the right people, opportunities, and experiences. Things that felt out of reach start to feel more natural, more possible. Believing in your worth isn’t just a mindset, it’s a message. It shows up in how you speak, the choices you make, the way you carry yourself. It tells the world, “I’m ready for more. And I’m open to receiving it.” It’s not about being cocky. It’s about being aligned. Because when you finally believe you’re worthy of the good stuff, life tends to meet you there.

Don’t let them lie to you. This isn’t the end of your story. Nike? It started as shoes sold from the trunk of a car. Starbucks? Just a single coffee bean store in a gritty alley. Apple? A garage. That’s it. Amazon? An online bookstore, nothing more. What’s the lesson here? Your current situation does not define your future. The world isn’t waiting for you to have it all figured out. It’s waiting for you to take action. Stop stressing about what you don’t have. Start building with what you do. Greatness doesn’t need a grand beginning, it needs someone who’s willing to keep pushing, testing, and getting 1% better every day. The giants of today were the underdogs of yesterday. So what’s your excuse? 📌 Comment below if you’re ready to take that first step. ♻️ Repost this to inspire someone to take action. 🔗 Follow me, Timothy Armoo, for more tips on growth, leadership, and success.

They all laughed at him. Then he turned $5,000 into $12.5 million. (Here’s how Henry Ford’s lawyer defied the odds) Most people hesitate to invest in bold new ideas because they fear failure. But what happens when you let fear control your decisions? In 1903, Henry Ford’s lawyer was told by a local bank president, “The horse is here to stay.” Yet, he ignored the conventional wisdom and made a bold move. Don’t let doubt hold you back. Take calculated risks. Because sometimes, the biggest rewards come from defying what everyone else believes. Comment a time when you took a risk that paid off. Follow me Timothy Armoo for more stories of bold moves and big rewards!

If success had a deadline, Jeff Bezos would’ve been late. Vera too. Even Sam Walton would’ve missed the cut. Good thing success can happen at any age, any time, to anyone. We love to obsess over the university dropout who “made it overnight.” But here’s what most people don’t tell you… Most of today's top companies weren’t built in someone’s twenties, they were built by people who had lived a little: 1️⃣ Jeff Bezos was 30 when Amazon started selling books out of a garage. 2️⃣ Vera Wang didn’t design a single dress until age 40. 3️⃣ Sam Walton? He didn’t open Walmart until he was 44. 4️⃣ Charles Flint launched IBM at 61, and yeah, that’s SIXTY ONE. Nobody’s handing out awards for “fastest to burn out.” When you win, nobody gives a damn how long it took. They only care that you crossed the finish line. So stop panicking about being “behind.” You’re not. Success doesn’t run on a stopwatch. It shows up when you stop dabbling and start dominating. The clock is irrelevant. The commitment is everything. ♻️ Repost this to wake someone up in your circle. 👇🏾 Drop a comment with the moment you realised you weren’t late, you were right on time.

In 2021, I was diagnosed with ADHD. No surprise. Mental health differences run in my family. So, when I talk about workplace culture, leadership, and their impact on mental health, it’s not just from managing 80+ people. It’s personal. My brain works differently, and I've had to find my own way of getting results. But leaders, you don’t need ADHD or dyslexia to want to support those who do. Great workplaces don’t just tolerate neurodivergent talent, they create spaces where everyone thrives. Here’s how: 1️⃣ Fix your hiring process. Rigid interviews and generic assessments filter out neurodiverse talent. Try work trials, skills-based tasks, or flexible interviews. You’ll uncover hidden potential. 2️⃣ Overcommunication is never a bad thing. Vague instructions = confusion = wasted time. Be specific. Break down tasks. Set clear priorities. It’s simple but it works! 3️⃣ Design for focus, not distraction. Loud open offices? Harsh lighting? Sensory overload kills productivity. Offer quiet spaces, noise-canceling options, and adjustable lighting. Or go hybrid. 4️⃣ Provide support and mentorship. Hiring neurodivergent talent isn’t enough. Set them up to succeed. Mentors, advocates, and tailored support systems make all the difference. 5️⃣ Lead with inclusion, not just awareness. Hire diverse leaders. Normalise different ways of working. Inclusion isn’t a checkbox. It’s a culture. And great leadership isn’t about hiring people who think like you. It’s about building an environment where different thinkers thrive. For the exact strategies and occasional stories on my hiring failures and wins subscribe to my newsletter, CheatCodes: https://lnkd.in/e96t-RkW

To every founder hearing “no” right now… I was rejected 13 times by investors who told me to focus on university instead. At that moment, I had two choices: 1️⃣ Take it as a sign to quit. 2️⃣ Double down and prove them wrong. I chose belief. ✅ Belief that we could bend the world to our will. ✅ Belief that the vision mattered more than their doubts. ✅ Belief that success isn’t granted, it’s earned. 6 years later, 80 employees, tens of millions in revenue, I guess we did. Fun fact: If that investor had backed us, he’d have made 54x his money. But hey, I guess it was just a “small lifestyle business.” 😉 Rejection only defines you if you let it. Here’s how to turn rejection into your greatest advantage: 1️⃣ Detach emotion – A “no” isn’t personal. It’s data. Learn from it, adjust, and keep moving. 2️⃣ Prove, don’t persuade – Don’t waste energy convincing doubters. Let results do the talking. 3️⃣ Bet on yourself – If they don’t see the vision, make it impossible to ignore. To every founder hearing “no” right now, keep going. What’s the worst rejection that turned into your biggest win? Drop it in the comments.

This man was "convicted" for being a chocolate criminal. (Here’s what happened) In 2003, journalist Teun van de Keuken uncovered a dark truth about the chocolate industry: → 1.5 million children working illegally on cocoa farms → 30,000 trapped in modern slavery → Big chocolate companies knew, but did nothing Teun couldn’t accept this. So, he took action. → Exposed the industry by reporting himself as a “chocolate criminal” for buying unethical chocolate → Launched Tony’s Chocolonely to create 100% slave-free chocolate Tony’s started small, but today: → It’s valued at over €1 billion → Pays farmers fairly → Created ethically sourced cocoa supply chains Today, Tony’s Chocolonely is more than just chocolate. It’s a movement: → Raising awareness about child labour and modern slavery → Challenging big chocolate companies to change → Proving that ethical chocolate is not only possible but profitable From exposing injustice to disrupting the industry, Tony’s Chocolonely shows that one person’s mission can change the world. To read the exact business strategy Tony used to build his empire, subscribe to my newsletter, Cheatcodes, where I discuss the strategies that can take a simple idea and turn it into a successful business: https://lnkd.in/eYYUFnKj

Ever feel like your path is heavier than most? Maybe it's not because you're doing something wrong. Maybe it's because your purpose is bigger. Some people follow the path. Others are here to build it. And building isn't easy. It takes pressure. Setbacks. Moments of doubt. Sometimes, it even feels lonely. But none of it is for nothing. Every challenge is shaping you. Every delay is helping you grow. Every struggle is getting you ready. So if things feel harder than they should, don’t give up. It might just mean you’re meant for more. Keep going. Your purpose is worth it.

If you're a first-time leader, you’re about to make a huge mistake if you don’t read this 👇🏽 When you step into a leadership role, you might feel like you need to have all the answers. We idolise people like Netflix's Reed Hastings and fall into the trap of leader worship, thinking great leaders are the best at everything. That mindset leads to micromanagement, burnout, and stalled growth. The truth? The best leaders aren’t know-it-alls, they’re people collectors. Your real job isn’t to be the smartest in the room. It’s to find the smartest people, bring them together, and create an environment where they thrive. Your greatest skill shouldn’t be doing it all, it should be building a team that can. That's where your focus should be. So, don't beat yourself up if you don't know everything. The funny thing is - no one actually does. Follow me Timothy Armoo for more on leadership and team-building!

Dear entrepreneur, You’re taking too much advice from unqualified people. These are the people you should take advice from (In this exact order) 1️⃣ People who have been at the top of what you want to do and also helped other people like you to get where you want to go. 2️⃣ People who have helped many others to go where you want to go. 3️⃣ People who have done what you want to do. 4️⃣ People who observed others accomplish what you want to do. 5️⃣ People you know who haven't done what you want to do. 6️⃣ Strangers on the internet. The quality of your advice shapes the quality of your decisions. Listen to those who’ve been there, done that, not those who just have opinions.

If you suffer from imposter syndrome, I really want you to read this 👇🏽 Your entire life CAN change in one year if you get out of your own head. I get it. I was the shy, awkward kid who "shouldn't" have made it out of the ‘ends.’ But I did. Rob Dance and I were talking about where we were last year compared to now, and it’s crazy to think how much has changed.When you decide to finally step into the unknown and: ➡️ Start taking risks that feel uncomfortable but necessary. ➡️ Surround yourself with people who believe in you, even when you don’t believe in yourself. ➡️ Commit to learning every single day, even if you don’t have all the answers yet. One thing Rob Dance always says: Growth only happens when you get uncomfortable. And I can’t tell you how true that is. I look back and realise that all the moments I felt like an imposter were just stepping stones to a bigger vision. If I had let that fear stop me, I wouldn’t be where I am today. Trust me, the only way out of imposter syndrome is to keep going, no matter how uncomfortable it gets.If you’re feeling stuck, just remember: your breakthrough is closer than you think. Repost if you agree, and share a time when you overcame imposter syndrome.

Ever notice how life rarely hands you what you want at least not in the way you expected? You ask for growth… and you get challenges. You ask for success… and you get sacrifice. You ask for strength… and life throws you into the fire. At first, it can feel like resistance. Like you're going the wrong way. But more often than not, it’s life giving you exactly what you asked for, just in the form of the lesson, not the outcome. Growth doesn’t come gift-wrapped. It comes disguised as discomfort. Hard days, tough decisions, failed plans, silent progress. It’s easy to forget that becoming the person you want to be means letting go of who you used to be. And that process? It costs something. But here's the truth: You're not being punished. You're being prepared.

Dear managers, (And be honest) How often do you say these words? 📌 "I made a mistake." 📌 "That's okay, we can fix it." 📌 "What do you think?" 📌 "I'm sorry." 📌 ”Thank you” 📌Your perspective matters” If not often, then start today. I promise you’ll start seeing a shift in how your team responds to you, more trust, more openness, and better collaboration. It’s the small things that make the biggest difference.

Staying where you're not appreciated isn’t loyalty, it’s self-betrayal. Your time, talent, and energy deserve respect. Walking away isn’t failure; it’s self-respect. The courage to leave often leads to the opportunities you truly deserve. Never sacrifice your worth for a place that refuses to recognise it.

Not every promotion feels like a reward. Some feel like a punishment. That’s how it feels for too many top performers who're forced into management. On the surface? It’s a win: 💰 More money 🏷️ A shiny new title 📈 Career “growth” But behind the scenes? They’re drowning in meetings. Disconnected from the hands-on work they loved. And suddenly responsible for leading a team — with zero training. What once felt like progress… Now feels like punishment. Why does this keep happening? ✅ Companies assume doing the job well means you can lead others doing it. ✅ Leaders offer no other path forward except “move up or get stuck.” ✅ And they train them after they’re promoted, when it’s already too late. The solution? Give your best people a choice. Not everyone wants to manage, and that’s okay. Build dual career tracks. Let top performers grow as experts, not just as bosses. Train leaders before the promotion. No more sink-or-swim leadership. Because the real danger isn’t just promoting the wrong person… It’s breaking the spirit of the ones who got you here. That's the worst thing you could do.

To every first-time parent, To every first-time founder, To every first-time leader, To every first-time employee, It’s hard because it’s unfamiliar, not because you’re incapable. Embrace the discomfort, it's the only way to breakthrough. Your growth is in the struggle. Your potential is unlocked by pushing through. Keep going, you're on the verge of greatness.