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Oscar Sanchez

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With over 15 years of experience in sports media, I am a passionate and strategic executive producer and director of broadcast operations and media distribution at CONCACAF, the industry-leading global FIFA confederation and governance body serving 41 member associations. My mission is to deliver high-quality, engaging, and diverse live global soccer programming to audiences around the world, while maximizing the value and reach of media rights and contracts. I bring a unique combination of creative vision, operational excellence, and business acumen to the team, as well as a deep understanding of the soccer and LATAM markets. In my current role, I provide strategic direction and leadership for the production, broadcast operations, and media distribution of CONCACAF's soccer events, managing and negotiating media rights and contracts with major networks, such as FOX, Univision, ESPN, Verizon, Televisa, CBS, and more. I launched the enterprise's broadcast operations division and transformed it into a revenue-generating cost center, producing double-digit multimillion-dollar ROI over the last four years. I also expanded media distribution sales rights by 3X from 2019 to 2021, despite the challenged pandemic market. Additionally, I facilitated editorial and production operations as a coordinating producer for six games for FIFA World Cup Russia, with 1.8 billion combined viewers worldwide. Some of my skills that enable me to excel in this role include sports, event management, and public speaking.

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