Zhagum Arshad's Linkedin Analytics

As a seasoned entrepreneur with over 20 years in e-commerce, product development, and brand innovation, I proudly lead Loft 25 Group as CEO. Specialising in soft furnishings, our group stands as a testament to creating and nurturing e-commerce brands from inception to market dominance. With our own factories across the UK, Netherlands, and Pakistan, coupled with strategic manufacturing partnerships, we ensure unparalleled product quality and innovation. My journey has evolved to encompass a profound expertise in offshoring and outsourcing. I am passionate about empowering businesses to achieve digital innovation and operational efficiency by leveraging global talent pools. By implementing effective offshoring strategies, I have guided numerous businesses to optimise costs while maintaining high-quality standards. My professional repertoire spans across diverse industries including garden, home, health, wellbeing, and sports. With a keen eye for B2C e-commerce and new business development, I excel in exploring uncharted market territories and turning novel concepts into successful e-commerce realities. My background in design and branding, combined with a commitment to innovation, has fueled my journey in developing a wide range of products that resonate with consumers globally. I am driven by the ambition to not only lead in the business arena but to also create a positive social impact. By integrating offshoring and outsourcing into business models, I aim to foster job creation and skill development, especially in underrepresented communities. This approach has allowed me to contribute to economic growth in multiple regions, bringing forth a blend of commercial success and social responsibility. I am constantly on the lookout for collaborative opportunities, new ideas, and niche brands that align with our vision at Loft 25 Group. My mission is to continue empowering businesses with cost-effective, skilled resources, thereby driving their digital innovation and growth. Let's connect to explore how we can drive business success and social impact together.