Varun Phull's Linkedin Analytics

📍 // THE PROBLEM I HELP PEOPLE AVOID? > Creating solutions looking for a problem. There are tonnes of software ideas. Yet very few are successful, and many never see the light of day. Wasted time, money, resource And most importantly, wasted opportunity. 📍 // WHY DO SO MANY FAIL? There is a bucket list of factors that lead to failure. but the one I care about the most is ... ... EXECUTION. The ability to bridge the gap between imagination and real-world application. You can have an amazing idea, that has poor execution. You can have an average idea, that has exceptional execution. The latter will win. The issue isn't the ideas itself, it's actually how they approach the execution of the idea. The idea is only the starting point. Where they ultimately end depends on the strategies and tactics they executed. 📍 // THE OLD WAY: The most common contributing factors to software failure: > Skipping product market validation > Underestimating the level of validation required > Incorrectly approaching MVP development Typical software project journey: 1. Idea conceived, validation ignored, scope and build. 2. 18-24 months spent creating an MVP (minimum viable product) 3. Often resulting in a MFP (maximum features product). These are over engineered solutions - riddled with extended timelines, high costs, and disconnect from end-users. 4. Solution is launched and the market rejects it (no want or need). In summary they spent over a year, creating a solution that doesn't solve a problem. We've developed a new approach to MVPs that is absolutely unique and increases the likelihood of transforming your idea into a profitable, desirable and scalable SaaS. 📍 //THE OUTLIERS WAY; > Get early validation of Product Market Fit, with real target customers, at scale, > Follow the 80/20 rule to define your MVP and build with scalability in mind. > Launch your MVP as fast as possible and iterate along with market feedback. 📍 // WHO I WORK WITH? > Seasoned CEOs on their first SaaS venture > Leaders seeking digital transformation > Investors looking to take calculated risks 📍 // WHY ME? > 15 years as a digital product designer and strategist, > Prior to Outliers, among the top 1% digital freelancers globally > Clients include well-known brands like Mastercard, Lloyds Bank and eBay as well as startups such as WetX, Puul and MedOne > Don't just take my word for it. My LinkedIn testimonials are worth a review.